CONNECTIONS™ Industry Insights

Guest post by Steve Goretta

When you hear Cisco leadership discuss the transformation of our business and the drive to be the #1 IT company, you will no doubt hear some recurring themes around cloud management, big data analytics, security, and Internet of Things (IoT). These themes play a major role in how Cisco drives value across every major market, and the same can be said about a space to which we can all relate: the Connected Home.

As I’ve discussed before, the hom ...read more

John Driver, CEO of Lynx Technology, answers several industry questions before speaking at the 2016 CONNECTIONS Summit, hosted annually by Parks Associates at CES:

What is the most important next step to engage consumers in smart home solutions, connected entertainment services, and/or value-added services like tech support and connected health?

Our review of customer support sites of smart home offerings in the market, reveals a consumer base that questions the reliabil ...read more

Sami Nassar, Vice President, Cyber Security Solutions at NXP Semiconductors, answers several key industry questions prior to speaking at the 2016 CONNECTIONS Summit conference at CES:

What is the most important next step to engage consumers in smart home solutions, connected entertainment services, and/or value-added services like tech support and connected health?

Convenience, ease of use, reliability and privacy are key drivers for consumer adoption of any connected so ...read more

PlumChoice, Inc., the leader in specialized technical services for the cloud and the Internet of Things (IoT), will participate in the Z-Wave Pavilion and speak at the CONNECTIONS™ Summit hosted by Parks Associates at CES® 2016, from Jan. 6 to 9 in Las Vegas.

PlumChoice will join members of the Z-Wave Alliance, an open consortium of leading global companies deploying Z-Wave, in the Z-Wave Pavilion (booth #21000 at Tech East in the South Hall) to spotlight its recently launch ...read more

Erik Kling, Vice President New Business Development at Vodafone, responds to several industry questions leading up to the 2016 CONNECTIONS Summit, the annual IoT event hosted by Parks Associates during CES:

What is the most important next step to engage customers in smart home solutions, connected entertainment services, and/or value-added services like tech support and connected health?

When it comes to the Smart Home there's a perceived lack of clarity around the real ...read more

Companies offering tech support need to focus on bringing in new subscribers, and consumer concerns about security and privacy present an opportunity, where even consumers who have never considered a technical support service show strong concerns. According to recent Parks Associates research, 50% of U.S. broadband households are very concerned about viruses/spyware and 50% are very concerned about data or identity theft when using connected devices.

Additional Parks Associa ...read more

Guest post by Steve Christian

Pay-TV operators understand the necessity of a robust approach to service security to protect their businesses from piracy and revenue theft. Equally, they are coming to appreciate the potential of big data analytics to help them compete more successfully in a multi-screen world that is facing an array of new online players. Perhaps less widely appreciated is how these two dimensions of security and analytics are coming together to give service ...read more

Stuart Lombard, President and CEO of ecobee, answers the following industry questions before attending the CONNECTIONS Summit at CES, hosted by Parks Associates January 6-7:

What is the most important next step to engage consumers in smart home solutions, connected entertainment services, and/or value-added services like tech support and connected health?

The most important next step is the first step. Once consumers have a single device they can see the potential in oth ...read more