"authentication" articles

Parks Associates has released a new market focus, TV Everywhere Use & Authentication . This research analyzes the use of TV Everywhere services by pay-TV subscribers. It presents the latest tracking data on TV Everywhere awareness and identifies why subscribers are or are not using the features. In addition, it analyzes the use of authenticated video services and the extent to which the authentication process is inhibiting use. This market focus also identifies what features...

Download a copy of  Parks Associates ' complimentary whitepaper, " New Market Realities in Content Delivery ." The ability to meet consumer demands for simplicity, functionality, and affordability is critical.  This whitepaper examines the challenges to CE manufacturers, pay-TV operators, and content providers as they must protect their assets while delivering content services that meet consumer expectations.  Parks Associates research finds...