Amazon, AT&T, TiVo, Comcast and others address streaming media devices as well as next-gen video services at CONNECTIONS™ Summit at CES
Parks Associates announced updated streaming media device data today showing 10% of U.S. broadband households purchased one of these devices, either a streaming media player or stick, in the first three quarters of 2014, already matching sales from 2013. The research finds Roku is still the leading brand with 29% of sales, but Google Chrom ...read more
CONNECTIONS™ Summit at CES 2014 features consumer research and business strategies on smart home services, Internet of Things, connected CE, and tech support
New research from Parks Associates finds subscribers of OTT (over-the-top) services spend more per month renting and buying video downloads than the average household, which contributes to the success of Amazon’s business model of integrating transactional services with its Amazon Prime subscription service. Two-thirds ...read more
Personalization of Content and Search and Discovery a Key Focus at CONNECTIONS™ Summit at 2014 International CES
New research from Parks Associates' Consumer Analytics team indicates that 41% of U.S. broadband households receive personalized video viewing recommendations from at least one source, with online video services Netflix and Hulu being the most common.
“Consumers report high awareness of recommendation features from online video services, including 59% of Hulu Plus ...read more
Parks Associates to host 8th annual CONNECTIONS™ Summit at 2014 International CES
By 2017, over 820 million households worldwide will have Internet service, and more than 94% will have broadband, according to international research firm Parks Associates. The firm also reports over 610 million households will have a data network, including over 100 million in North America and 133 million in Western Europe.
Lowe’s, LG, Samsung, Verizon, Hitachi, and more share digital home strategies
Parks Associates hosts leading digital-home executives today at the seventh-annual CONNECTIONS™ Summit in the South Hall of the Las Vegas Convention Center (LVCC), second floor, Rooms S204-205 at 2013 International CES. The summit features interactive panel sessions focused on service provider strategies, monetization opportunities for connected devices and smart TVs, digital content for multiple plat ...read more