"streaming" articles
Esports is going to be aired on ESPN during prime time. Activision Blizzard, the publisher of Overwatch , has announced a deal with Disney that will see the Overwatch League playoffs be broadcast on ESPN, ESPN 3, Disney XD, and ABC. While other esports such as Heroes of the Storm have been broadcast on Disney XD and ESPN before, this agreement will see the first day of the Overwatch League finals broadcast at 8 p.m. ET on ESPN with later highlights and analysis of the finals airing on...
by Hunter Sappington | Jul. 17, 2018
Tags: digital content, digital media, gaming, online video, OTT, pay TV, streaming
Tags: digital content, digital media, gaming, online video, OTT, pay TV, streaming
By Brett Sappington and Billy Nayden
What a great coincidence that AT&T’s acquisition of the company that brought us the power struggles of Westeros and Game of Thrones is likely to set off a new era of competition in pay TV.
With a federal judge approving AT&T’s $85 billion buyout of Time Warner late Tuesday afternoon, the courts cleared a path for a number of imminent media deals that will undoubtedly bring substantial change to the media landscape....
by Parks Associates | Jun. 15, 2018
Tags: broadband, cord cutting, digital content, digital media, Google, multiscreen, online video, operator, OTT, pay TV, second screen, streaming
Tags: broadband, cord cutting, digital content, digital media, Google, multiscreen, online video, operator, OTT, pay TV, second screen, streaming
OTT video is firmly established in the U.S. entertainment marketplace— more than two-thirds of U.S. broadband households have an OTT service —and the popularity of this service translates into hardware sales and usage. At first, connected gaming consoles were a leading connected entertainment platform, but as the market evolved, the race for to capture consumers’ video viewing is now between two device categories: smart TVs and streaming media players (SMPs).
Many industry...
Having seen a fair few products and services at CES 2018, one technology stood out to me as being particularly interesting from a consumer standpoint: cloud computing services for the consumer. Two companies in particular were showing off this technology on the show floor, NVIDIA and a smaller company called Shadow.
These companies charge consumers a monthly fee to stream the processing power of a high-end PC to any broadband-connected computer, the selling point being that once you...
by Hunter Sappington | Jan. 11, 2018
Tags: CES, cloud services, digital content, gaming, streaming, Wi-Fi
Tags: CES, cloud services, digital content, gaming, streaming, Wi-Fi
The Apple Event was today, and Apple made a series of interesting announcements about its iPhone lineup. The iPhone 8 and 8 Plus were announced, and the rumored iPhone X was confirmed. These new iPhones offer more powerful processing via Apple's new A11 chip, as well as an Apple-designed GPU. This allows Apple to offer on-device machine learning and computer vision-enabled abilities which enable a number of new use cases.
Apple's machine learning tech enables:
Native...
by Kristen Hanich | Sep. 12, 2017
Tags: 4K, Apple, connected CE, digital media, industry event, mobile, mobile payment, OTT, smart watch, smartphones, streaming, wearable
Tags: 4K, Apple, connected CE, digital media, industry event, mobile, mobile payment, OTT, smart watch, smartphones, streaming, wearable
In the recently published Churn and Retention of OTT Video Services , I was really surprised to see that for those under age 35, only 83% are subscribing to an OTT video service like Netflix, Hulu, or Amazon. This indicates that while many Millennials and Generation Z seem to wear their cord cutting status like a badge of pride , it isn’t something that is universal. Many Millennials and Generation Z members can live without Game or Thrones or Orange is the New Black ....
by David Mitchel | Sep. 11, 2017
Tags: cord cutting, millennials, online video, OTT, pay TV, smart TV, streaming
Tags: cord cutting, millennials, online video, OTT, pay TV, smart TV, streaming
Ever since the release of Jaws in June of 1975, summer has been the realm of the multiplex blockbuster. Tentpole action film franchises like Star Wars, Batman, Spider-man, Jurassic Park, and Indiana Jones often find themselves in theaters during the summer movie season from May through July. Summer generally brought a lull in television, the demands of weekly programming schedules relegated to low-cost or specialty programming while the cast and crews...
Parks Associates research shows that more than 63 million U.S. broadband households subscribe to an OTT video service , and 36% of U.S. broadband households have at least one streaming media player.
OTT services have allocated substantial portions of their marketing efforts to enforce their positions in the mainstream market. Hulu and Netflix used Super Bowl LI to capture the large audiences to promote their original content, while Amazon and Netflix were awarded for their efforts...