This consumer research study surveys 1,500+ Canadian broadband households to assess awareness, demand, and adoption for connected entertainment, smart home, home security, and IoT solutions.
Connected Entertainment
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Broadband and pay-TV services
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Uptake of home service bundles
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Home service spending
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OTT video services
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Usage, piracy, and cord cutting
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Connected CE and digital media
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Most used and purchase intentions
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Intelligent personal and voice assistants
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Voice control preferences: devices & services
Smart Home Products and Services
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Residential security systems
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Adoption and professional monitoring
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NPS, churn, preferences
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Smart home devices
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Familiarity, adoption, and drivers
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Perception of device value and affordability
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Brands, channels, and spending
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Data privacy and security concerns
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Demographics of likely buyers and subscribers
Connected Consumers in Canada
This consumer research study surveyed more than 1,500 Canadian broadband households to assess awareness, demand, and adoption for connected entertainment, smart home, energy management, and other IoT solutions.
Analysts compare 2017 results to data from past surveys, including 2016 data, to identify trends and changing attitudes among Canadian connected consumers.
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