Multiple media trends are occurring thanks to new technologies available. This study provides insight and knowledge by rigorously analyzing the new trends in the way media is used and distributed. Building on the first Digital Media Habits study, which explored new media usage models (consumption, creation, organization, and distribution) as related to multiple types of content (music, video, information, games, photos, and communication), Digital Media Habits II will dive deeper, looking particularly at consumer electronics devices, revenue generation opportunities, and digital rights management issues in particular.

Survey Design: Online survey of 2,000 Internet users ages 13 and above