Insurance providers have the potential to mitigate risk, deepen customer engagement, and develop new revenue streams from connected products and services in the home.

This study assesses consumer interest in using smart home products to detect, alert them, and prevent potentially damaging property conditions and safety/security hazards. It evaluates the potential for insurance providers to become a channel for smart products, provides a profile of likely buyers of smart home products from their insurers, and tests interest in device bundle and financing options. The study also explores consumer interest in purchasing alternative services from their insurer, such as home restoration and maintenance services, that could generate new revenue while reducing claims.