The potential for growth in this market is immense because of the combination of business, political, and cultural shifts in the U.S. The emergence of low-power, wireless and powerline solutions, combined with the proliferation of broadband, makes it possible to develop whole-home energy management solutions that truly pique consumer interest. On a national level, energy policy is encouraging the deployment of Smart Grid technology, which will affect business plans and product procurement for all utilities.

This webcast presents Parks Associates’ assessment of the market for digital systems and services used to monitor, control, and manage electric energy in the home. Topics include the extent to which electric utilities are deploying smart grid technology; which companies are developing systems and services to capitalize on these deployments; government efforts to promote innovation and adoption; and consumer willingness to acquire these capabilities.