"CONNECTIONS" articles
The number of connected devices continues to expand year-over-year, and 2019 concluded on a particularly strong note for the security industry. Security system adoption reached one-third of all US broadband households at the end of the year. Consumers now have an average of 12 connected devices in their homes, which opens multiple opportunities to extend monitoring services as well as different varieties of both professional monitoring and monitor-it-yourself options.
Our team...
As connectivity in the car continues to increase, new use cases will emerge including augmented reality dashboards, assisted or remote operator driving, fully autonomous vehicles, and new levels of in-car infotainment.
Parks Associates’ new CONNECTIONS™ Community is a virtual conference series and networking experience focused on the connected home and IoT industries.
Join us for our upcoming virtual session, Connected Cars: Extending Functions in...
Smart speakers can present strong use cases for smart home devices to the consumer. By bundling smart speakers with smart plugs, smart light bulbs, or smart thermostats, companies can deliver a guided introduction to the smart home experience.
We just released new research from Smart Home Buyer Journey and User Experience showing that smart speakers are serving as a gateway to smart home adoption, as 16% of broadband households purchased a smart speaker prior to purchasing...
Some of our latest consumer research, Households with Children: Dominant Tech Purchasers , reveals households with children, particularly those ages 6-11, are the leading demographic groups for technology product and entertainment service purchasing.
About 30% of broadband households have children at home, which translates to 32 million households. In general, households with children are young enough to be receptive to smart home technology but old enough to have the...
Our new research, Residential Security: Consumer Insights 2020 , finds security system adoption, after holding steady at 25-28% for over five years, jumped up to 33% of US broadband households at the end of 2019, up from 28% in 2019. This growth comes as consumers have more options, including DIY and ad hoc monitoring through smart home devices.
Year-end 2019 represented a big win for the residential security industry, but 2020 will bring new challenges to the...
As of 2020, consumers have an average of around 12 connected devices in their homes. This is up from an average of around 8 devices back in 2015 – so a growth of around 4 devices in the past five years. In the next five years we expect this growth in adoption to really accelerate and by the year 2025, we estimate consumers will own an average of 20 internet-connected devices.
This growth will come from a growing adoption of all types of devices including connected health products,...
Smart home devices, smart appliances, and energy systems are increasingly integrated into residential energy management programs. Smart thermostats, the most adopted category of smart home products, have created opportunities for utility energy efficiency and demand-response programs while solar, batteries, and clean energy services will leverage smart home technology in the future.
Parks Associates’ 2020 CONNECTIONS™ Community is a virtual conference series and...
Parks Associates launched the CONNECTIONS™ Community in 2020 as an online conference and networking experience focused on the connected home and IoT industries. The CONNECTIONS™ Community will host multiple special networking events over the next three months, leading up to the main virtual conference on November 10-12, which will bring together industry leaders to network and discuss the growing smart home market.
Ahead of the event, Mitch Klein,...
