"" articles
Role of sports in OTT video grows as more households embrace streaming services
According to Parks Associates’ latest research, annual sports OTT subscription revenue in the United States was $13.1 billion in 2022 and will almost double to approximately $22.6 billion in 2027, a 73% increase over the next five years. The new industry report OTT & Sports: Services and Strategies for Growth examines key trends in sports content and provides an overview of the pay-TV...
At CES 2023, “Virtual Care and Independent Living: Keeping Seniors Safe” brought together a panel of experts to discuss the senior and caretaker market.
The panel was moderated by Kristen Hanich , director of research at Parks Associates , and focused on the trends in home healthcare, what role virtual care plays, and how services will come together in the future.
From the article, "CES 2023: Solutions To Keep Seniors Safe," by John Sciacca.
Parks Associates , a market research and consulting firm, released information that demonstrates sports fans’ willingness to pay more than $20 per month for all games.
Over 60% of soccer fans put themselves in the ‘high likelihood’ to pay more than $20 per month for all games. This is the highest of the 10 sports included. However, something interesting to note is that the other sports are specific leagues. For instance, Parks Associates used the NHL, NBA, NFL...
There’s also plenty going on in the residential security market. A Parks Associates Research report commissioned by the Electronic Security Association and sponsored by Resideo outlined 5 top residential security trends to watch for this year, noting the millions of households that have come aboard due to the explosion of DIY offerings and COVID-19.
In fact, several of the top residential security companies reported double-digit YoY growth while also recording...
And CES has taken notice as well. What once was contained in a tiny corner of one conference hall now has its own dedicated digital health section, where Abbott was showing off the latest in testing tech, Withings had a collection of wearables on display, MedWand was demonstrating its home-based digital health tool, and Vivoo was offering up a smart toilet and home urine-testing platform. Other examples could be found at the nearby Venetian resort and conference center, where healthcare...
De acuerdo con una nueva investigación de Parks Associates , los ingresos anuales de deportes en OTT en Estados Unidos fueron de US$ 13,1 mil millones en 2022 y crecerán a casi el doble a aproximadamente US$ 22,6 mil millones en 2027, reflejando un aumento del 73 por ciento durante los próximos cinco años.
El reporte titulado OTT & Sports: Services and Strategies for Growth indicó que la televisión paga tradicional está perdiendo su dominio en los derechos de medios...
47% of households planning to purchase a smart lock indicate a keypad is a must-have feature
Innovative smart home products showcased at CES® 2023 focus on simplicity, ease of use, and interoperability. Dozens of companies including ADT, Alarm.com, Essence Group, and more featured new product announcements in the safety and security space. Research from Parks Associates supports the demand for useful and simple features—nearly 50% of households planning to purchase a...
Research group Parks Associates published a report in 2022 in collaboration with SmartThings that stated that 54% of US internet households think their electric bills are too high. Plus, 56% of them would select renewables as an energy source if costs were the same, while 36% would pay more to use renewable energy.
From the article, "Builder Designs Houses That Can Run For Weeks Without Power," by Jennifer Castenson.
