Upcoming Webinar | How Broadband Providers Win Managed Services with Exceptional Experiences

by Parks Associates | Jan. 12, 2023

Register now for the upcoming complimentary webinar “Managed Services with Exceptional Experiences: How Broadband Providers Win,” in collaboration with Calix on Tuesday, January 24 at 1:00 PM CT.

This webinar discusses key trends impacting the 2023 roadmaps for broadband service providers (BSPs), new managed services BSPs can deploy to enhance and differentiate the subscriber experience, and recommended resources to avoid missteps.

Speakers will discuss the many trends driving the market for managed services, their competitive advantages, and best practices to deliver a superior end-user experience.

Competition is rising in the residential broadband market. Fiber rollout is accelerating, and mobile-powered fixed wireless has become available across the United States. A series of new entrants are poised to take market share from the unprepared. At the same time, with increasing inflation, rising interest rates, and economic uncertainty, internet service providers cannot afford to misstep. Time-to-market, deployment, and ongoing support are critical to be successful.

Key Topics include: current BSP challenges, including the decline of pay TV, new competitors, and new consumer demands/needs, the market opportunity in managed services and the need to pivot to new service offerings and bundles, support needs, best practices in deploying managed services, and the impact on NPS and customer satisfaction.

Speakers will include:

  • Anne Guenther, Director Product Marketing Support Cloud, Calix

Additional information about the speakers:

Anne Guenther, Product Marketing Director, Support Cloud, Calix has 15 years’ experience in the telecommunications, unified communications & collaboration, and SaaS industries. As Product Marketing Director for Support Cloud at Calix, she is responsible for all Go-to-Market aspects of this cloud-based application (as part of the Calix Cloud platform) and helping to advance the subscriber experience management practice.

Prior to joining Calix, Anne was the Strategic Marketing Director at KIOSK Information Systems for self-service automation solutions and has held positions as Senior Industry Consultant in Strategic Marketing at Windstream Enterprise, Director of Products at Altvia Solutions, Product Manager at Lumen Technologies (formerly Level 3 Communications), and Senior Marketing Manager at West Unified Communications Services. Anne holds a bachelor’s degree from the University of Texas in Austin, Texas, and a master’s degree cum laude from Regis University in Denver, Colorado. Anne has co-presented for several industry webinars and authored a number of industry publications and blogs.

Jennifer Kent, Vice President, Research, at Parks Associates manages the research department and Parks Associates' process for producing high-quality, relevant, and meaningful research. Jennifer also leads and advises on syndicated and custom research projects across all connected consumer verticals and guides questionnaire development for Parks Associates’ extensive consumer analytics survey program. Jennifer is a certified focus group moderator, with training from the Burke Institute.

Her industry expertise includes Connected Health, Connected Home Technologies and Services, Connected Entertainment Products and Services

Jennifer earned her Ph.D. in religion, politics, and society and an MA in church-state studies from Baylor University. She earned her BA in politics from the Catholic University of America in Washington, DC.

Josh Wehe, Director of Operations, at Jade Communications serves as Director of Network Operations of Jade Communications / Blanca Networks where he oversees network development, expansion, construction, logistics, NOC, and subscriber experience in Southern Colorado.

Josh has extensive technical and operational experience in building and operating all three types of access networks: fiber-to-the-home networks, MmWave/ networks, and 5 GHz unlicensed fixed wireless networks. In addition, Josh has been successful in acquiring close to $10 million dollars in broadband deployment funding to expand Jade's gigabyte footprint in Southern Colorado.

He holds a master's degree from Yale University and an undergraduate degree from the University of Denver

For more information visit: https://www.parksassociates.com/managed-services

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