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360 View: Supporting the Connected Consumer provides a detailed assessment of the current market for support services, including consumer adoption, expenditure, usage, adoption drivers, and renewal rates.

This 360 View gauges the degree to which consumers experience technical problems when using and setting up their devices, especially new smart home devices, and how those problems are resolved. It investigates the demand for support and warranty services and examines new premium support business models for the smart home and traditional connected devices. It also examines the use of self-help services and the demand for smart home support services and assesses the adoption rate of support services at the time devices are purchased.

Publish Date: 2Q 2015

Slides: 118

Authored By:
Patrice Samuels - Sr. Manager, Market Research

Published by Parks Associates
© October 2015 Parks Associates | Dallas, Texas 75248

All rights reserved. No part of this book may be reproduced, in any form or by any means, without permission in writing from the publisher.

Printed in the United States of America.

Disclaimer
Parks Associates has made every reasonable effort to ensure that all information in this report is correct. We assume no responsibility for any inadvertent errors.
 

Shopping For Care: Insights from Consumers

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Connected Wearables

This 360 View Update examines the current adoption, purchase intentions, and current and future use cases for connected wearables, including wearable cameras/camcorders and smart watches.
Second-Screen Usage Patterns

Once championed as the disruptor that would change video viewing from a “lean back” experience to a “lean forward” experience, the concept of the interactive second screen has not quite altered the viewer experience as originally thought.

Second-Screen Usage Patterns examines usage ...read more
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