In The NewsThursday, December 08, 2022Disney Plus ad-supported tier not supported on Roku  Roku users had to wait several months for Comcast and WBD to reach an agreement with the platform before Peacock and HBO Max were made available. Terms of the deal between Roku and the media companies weren’t revealed.
Roku feels it has a lot of leverage to negotiate favorable terms from ad-supported streaming services: The company is tied with Amazon’s Fire TV platform for market dominance in the United States. Collectively, Roku and Amazon Fire TV command 80 pe ...read more
Thursday, December 08, 2022Energy Management at ‘Big Boom Window’ for Integrators  Forty-four percent. That’s how many Americans, according to Chris White, an analyst at Parks Associates, monitor their energy—manually or otherwise. That’s 44% of homeowners who are already engaging in some form of energy management with the remaining 56% either unaware of those solutions or simply unwilling to engage in monitoring themselves.
It may be easy to write off recent interest in energy management as a craze spurred by the Inflation Reduction Act (IRA). With ...read more
Tuesday, December 06, 20223 Things That Should Really Bug Netflix Investors  While the aforementioned shift in viewing time is a concern, it's not exactly surprising in light of the shift seen among the industry's paying customers...at least domestically. Research outfit Parks Associates reports that for the first time ever within the United States, there are now more paying Amazon (AMZN -0.98%) Prime customers than Netflix customers.
Take the report with a small grain of salt. Netflix only discloses customer counts for the U.S. and Canada com ...read more
Tuesday, December 06, 2022Why is streaming video still so messy?  “Especially the leaders are transitioning from trying to build the most market share and the biggest customer base they can to more of a focus on profitability,” said Jennifer Kent, VP of research at Parks Associates.
She said niche content companies like Britbox or Crunchyroll might have an easier time turning a profit. But most of the bigger platforms are having trouble. Netflix recently claimed it’s the only large-scale streaming company making money.
“So ...read more
Monday, December 05, 2022This week’s TV: Amazon beats Netflix, ‘Little America’ returns, and Reba gets some love
From the article, "This week’s TV: Amazon beats Netflix, ‘Little ...read more Monday, December 05, 2022Another View: Wearables, Digital Health And You  According to Parks Associates, 28% of U.S. internet households intend to purchase a wearable in the next few months, approximately 95% are willing to pay more for a wearable if it includes advanced health features, and two-thirds would pay more for a device that accurately measures blood pressure and shares that information with their doctor.
According to Kristen Hanich, Parks Associates’ research director, consumers are most likely to pay more for wearables with medic ...read more
Monday, November 28, 2022
Monday, November 28, 2022Smart TVs: The Entertainment Centerpiece of the Home – Industry Voices: Parks
Amid a slowing economy and the threat of inflation, consumer spending slowed over 2022. Despite this, consumers remained invested in streaming video consumption, with a record-high 23% of internet households subscribed to nine or more services in Q1 2022, according to Parks Associates. The streaming device market is maturing rapidly as a result. Parks Associates’ research reveals that 55% of US broadband households now own a smart TV. Additionally, 58% of those househol ...read more |
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"The streaming world continues to grow and change. The research firm Parks Associates released its annual ranking of streaming outlets in the United States, and there is a significant new development this year. Netflix, usually the No. 1 service, has moved to No. 2. Now, Amazon Prime is the reigning champ, at least in the States; Netflix continues to dominate globally (with more than 223 million subscribers)." 
Parks Associates has updated its Residential Security Tracker, assessing the residential security market as well as offering insights on expansion into the MDU market. Consumer research reveals that nearly 40% of US internet households owned some sort of security solution in Q2 2022. 7% of US internet households own a network camera or video doorbell but no security system.
