CONNECTIONS™ to be held June 28-30, 2011, at the Santa Clara Convention Center

Parks Associates today announced the preliminary agenda, featuring the core topic areas of CONNECTIONS™: The Digital Living Conference & Showcase, including mobility and communications, entertainment and content, connected consumer electronics, and cloud-based value-added services.

The three-day event, June 28-30 at Santa Clara, Calif., offers a unique mix of market research presentations, trending data, insight from industry leaders, and discussion of the current strategies and future challenges in providing connectivity and technology services for consumers.

Cloud media is an important topic at this year’s CONNECTIONS™ due to the challenges for this market in reaching its tremendous potential. Parks Associates research finds consumers are highly interested in the cloud concept, notably the prospect of having anytime, anywhere access to their media. However, less than one-third of U.S. broadband households see the value of the digital locker concept specifically for music, photo, or video content, due in large part to current fragmentation of the market.

“Current cloud services are mostly one-way solutions – pushing content to the consumer – and limited to one type of media,” said Kurt Scherf, VP, Principal Analyst, Parks Associates. “For a solution to fit the personal cloud category, it must offer the ability to upload all content to remote storage, enable ubiquitous access from multiple IP-connected devices, and work with multiple formats. At CONNECTIONS™, we will analyze new solutions and the demand for offerings such as online data/backup services that allow consumers to access and update files and content from any connected device.”

Jon Cody, Senior Vice President, Digital Media, Fox Networks Group, will present the opening keynote at CONNECTIONS™ on Wednesday, June 29.

CONNECTIONS™ sponsors include Association Sponsor CEA; Gold Sponsors Affinegy, Allegro, HCL, and Rovi; Silver Sponsors AwoX, LEVEL Studios, a Rosetta Company, and PacketVideo; and Bronze Sponsors iTOK.net and Sonic Solutions. Premier Program Members are Gigle Networks, HCL, Intel, LEVEL, PacketVideo, ProVision Communications, Rovi, Sigma Designs, and Verizon Wireless.

For information, visit www.connectionsus.com or contact 972-490-1113, [email protected].

About CONNECTIONS™

Parks Associates' 27th annual CONNECTIONS™: The Premier Connected Home Conference features an in-person conference on May 23-25, 2023 and multiple virtual sessions hosted throughout 2023. The event focuses on the adoption of technology including smart home, security, connected health, energy, and home automation.

Bringing together more than 1,500 senior executives, CONNECTIONS™ provides networking opportunities combined with visionary keynotes and virtual sessions. The Parks Associates analyst team leads all conference sessions, which are focused on technology innovations, consumer adoption and trends, product and service forecasts, and the evaluation of new business strategies, partnerships, monetization opportunities, and value-added service design.

Throughout the event, sponsors offer demos during networking events, spotlighting new technology innovations and services for the entertainment, mobile, and smart home market segments.

CONNECTIONS™ 2023 features an in-person conference on May 23-25, 2023, with virtual sessions on March 2, July 20, and October 5. For more information, contact [email protected], call 972-490-1113, visit www.connectionsconference.com.

About Parks Associates: Parks Associates, a woman-founded and certified business, is an internationally recognized market research and consulting company specializing in emerging consumer technology products and services. Founded in 1986, Parks Associates provides business intelligence and research services through its proprietary methodologies developed over decades, including quarterly surveys of 10,000 internet households.

The company's expertise crosses many industries: home security and smart home, streaming video, broadband and pay-TV services, digital media and platforms, gaming, Wi-Fi and home networks, connected health, support, consumer electronics, home control systems, energy management, and tech solutions for the multi-dwelling (MDU), small-to-medium business (SMB), and commercial building markets.

Each year, Parks Associates brings thousands of leaders together for its webinars and annual events. The firm hosts the annual executive research and strategy conferences CONNECTIONS™, Connected Health Summit, Smart Energy Summit, Smart Spaces, and Future of Video. https://www.parksassociates.com
 

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