Service providers are in a unique position to enter the e-Health space, which will grow to serve over seven million people in the U.S. and Europe by 2012, according to a new white paper from Parks Associates. These consumers range from seniors with chronic conditions to younger consumers who want to self-manage their personal health.

e-Health Opportunities for Global Service Providers, released today on the research firm’s Website, outlines strategies and opportunities for service providers in e-Health, a term that refers to advanced healthcare technologies and electronic delivery of medical services. e-Health offers revenue opportunities for service providers in both the enterprise and consumer markets.
The paper asserts that, while the health field is complex, with issues such as insurance and reimbursement, providers have dealt with similarly complicated service sectors. For example, digital television services required negotiating franchise and licensing fees with a variety of different players.