PlumChoice, Inc., the leading specialized technical services provider in optimizing the benefits consumers and small companies derive from their personal technology experiences, will partner with Parks Associates to present “Closing the IoT Gap with Specialized Tech Support” on Tuesday, Oct. 14 at 2 p.m. ET.

During this free webinar, support industry experts and analysts will share real-world market experiences, trends and perspectives on how “Internet of Things” (IoT) consumers, retailers, OEMs, service providers and call center operations executives can benefit from the delivery of a continuous service experience by way of specialized technical support. The 45-minute panel discussion will introduce the “Internet of Services” and focus on why the growing complexity of connected technical products and services, including devices and cloud applications, requires brands to support consumers from purchase through the entire technology lifecycle. Specialized technical services enable consumers to activate, use, enjoy, optimize and integrate products from an array of brands and manufacturers – all in the name of seamless customer experiences and greater brand loyalty. Specialized technical services can also serve as an additional form of revenue generation. Organizations that are developing new products, continuing to innovate in the burgeoning IoT space or are looking to expand existing technologies can participate in the webinar by signing up on the Parks Associates website.

"Brands that play in the IoT space are at a crossroads: How will they answer the call when their customers need help integrating and optimizing their extremely complex, highly personalized technology environments?" said Wynn Grubbs, senior vice president of business and partner development at PlumChoice. "Many will turn customers away. Others recognize there is a need, but know they aren’t equipped to handle consumer demands. The smart ones will find a way to offer specialized, multi-brand support to drive customer loyalty and enhance the value of the products and services they sell. A few will even find a way to monetize some services. This discussion will help product, corporate and brand strategists and business development executives understand the opportunities that specialized technical support presents and start to visualize their own programs."

Read the full press release by clicking here. Learn more about the October 14 webcast and complete your complimentary registration by clicking here.

Further Reading:

• The Opportunity for Smart Home Support
• The Evolution of Tech Support: Trends and Outlook
• Smart Home Awareness is Low, but Growing in Europe
• 6% of U.S. households will have a smart home controller by 2015