Mobile data to account for 40% of per-user revenues by 2012 in Western Europe

Executives from Alcatel-Lucent, ng Connect, Ruckus Wireless, and Vidiator will discuss new mobile broadband strategies, including ways to contend with declining voice revenues, at a special CONNECTIONS™ Europe session on November 15. Applications such as messaging, social networking, and multimedia are initial revenue opportunities, and once the smartphone reaches into the home network, operators can extend services to include remote access, place-shifting content, and remote home monitoring.

International research firm Parks Associates details the challenges for mobile operators, including market oversaturation and diverse user populations, in the new white paper “European Mobile Market: Beyond Price-based Strategies.” The firm illustrates the necessity of data services for mobile operators in order to compensate for the drop in voice revenues. By 2014, data will account for over 46% of mobile service revenues in Western European countries.

“Changes in the market have made price-based strategies near obsolete in a competitive sense,” said Stuart Sikes, President, Parks Associates. “Operators must explore new services and how to expand their footprint to other Web-enabled CE, including tablets and smartphones, in order to capture the revenue potential in these new devices.”

Mr. Sikes will moderate the session “Mobile Broadband: Devices, Strategies, and Consumer Demand,” November 15 at 2:30 p.m. This interactive session includes the following participants:

Andrew Bielinski, Technical Sales Manager, Vidiator
Laureen Cook, Vice President, 4G/LTE Strategy - Emerging Technology and Media Group, ng Connect
Steven Glapa, Director, Business Development, Carrier Networks, Ruckus Wireless
Yves Tjoens, VP Head of Product - Motive, Alcatel-Lucent

CONNECTIONS™ Europe, hosted by Parks Associates in Amsterdam on November 15-16, addresses key issues for manufacturers, operators, and content developers on value-added services, mobile data applications, Web-enabled CE devices, and consumer access to video content. Download “European Mobile Market: Beyond Price-based Strategies.”

For more information, visit http://www.connectionseurope.com.

About CONNECTIONS™ Europe

CONNECTIONS™ Europe: Strategies for Security and Smart Home will be a virtual conference taking place 10-12 November 2020, as part of the CONNECTIONS™ Community. This virtual conference and networking experience will host multiple webinars leading up to the November event, with analyst insights, interactive panels, roundtable discussions, and special networking, taking place July 15, July 29, Aug 19, Sept 16, Oct 7, and Oct 28.

Produced by Parks Associates, the 14th annual CONNECTIONS™ Europe is an executive conference focused on innovative business models, industry partnerships, and technology advancements for smart home solutions, cloud services, and value-added services, including energy management and connected health services.

CONNECTIONS™ Europe combines networking opportunities with visionary keynotes and conference sessions focused on technology adoption and trends, product and service forecasts, evaluation of new business strategies, and recommendations for strategic partnerships and monetization opportunities. http://www.connectionseurope.com

About Parks Associates: Parks Associates, a woman-founded and certified business, is an internationally recognized market research and consulting company specializing in emerging consumer technology products and services. Founded in 1986, Parks Associates provides business intelligence and research services through its proprietary methodologies developed over decades, including quarterly surveys of 10,000 internet households.

The company's expertise crosses many industries: home security and smart home, streaming video, broadband and pay-TV services, digital media and platforms, gaming, Wi-Fi and home networks, connected health, support, consumer electronics, home control systems, energy management, and tech solutions for the multi-dwelling (MDU), small-to-medium business (SMB), and commercial building markets.

Each year, Parks Associates brings thousands of leaders together for its webinars and annual events. The firm hosts the annual executive research and strategy conferences CONNECTIONS™, Connected Health Summit, Smart Energy Summit, Smart Spaces, and Future of Video. https://www.parksassociates.com
 

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