Tuesday, January 21, 2014

Two-thirds of U.S. broadband households interested in smart home service bundles

Business Partnerships and New Strategies a Key Focus at Smart Energy Summit, featuring executives from Time Warner Cable, Alarm.com, iControl Networks, and Lowe's

Parks Associates research reveals approximately 66% of all U.S. broadband households find a smart home bundled package appealing, which could include a variety of home safety, security, and management offerings. Home management is the most appealing bundle, including safety alerts, remote home monitoring, and remote management of the home's thermostat.

The research firm will host Smart Energy Summit: Engaging the Consumer on February 17-19, 2014, in Austin, Texas, which includes the session "Partnerships & New Business Opportunities for the Smart Home Platform, "1:30 p.m. on February 18 to discuss mutual goals among utilities, service providers, OEMs, and other third parties and business strategies in designing and deploying consumer services.

"Consumers, while interested in smart home services, are averse to long-term contracts, but there are other, alternate options for building revenues," said Tom Kerber, Director, Research, Home Controls & Energy, Parks Associates. "To avoid monthly monitoring fees, consumers are willing to let their service provider adjust their thermostat during peak hours. There is also interest in in-app purchases and advertising, which could be a source of incremental revenue for product manufacturers and service providers."

Major service providers, including Verizon, AT&T Digital Life, Time Warner Cable, and Comcast, have entered the home security and controls market, with offerings that could form the foundation for a complete smart home system. The session, moderated by Kerber, highlights areas where the goals of third parties and utilities align to create new market opportunities.

Speakers:

  • Joe Jankosky, Director, Intelligent Home Vertical Markets, Time Warner Cable
  • Jay Kenny, VP, Marketing, Alarm.com
  • Letha McLaren, VP, Product Management, iControl Networks
  • Kevin Meagher, VP & GM, Smart Home, Lowe's
     

The event features sponsorship support from Speed Wire, Alarm.com, Earth Networks – WeatherBug, ecobee, EcoFactor, Lowe's, Opower, People Power, Percepscion, PlanetEcosystems, Qualcomm, Z-Wave, AlertMe, Schneider Electric, and Technicolor. 

Information about Smart Energy Summit is available at www.ses2014.com.  Press passes for the event are available at http://www.parksassociates.com/ses-presspass. If you’d like to schedule a meeting with an analyst or speaker, please contact Holly Sprague at [email protected] or 720.987.6614.

About Smart Energy Summit

Smart Energy Summit: Engaging the Consumer addresses the evolution of the consumer utility market, the impact of COVID-19 on energy management programs, and new opportunities to drive engagement in utility-sponsored programs. Virtual panels and networking sessions, featuring executive-level experts from multiple industries, address strategies for utilities, service providers, retailers, software providers, and manufacturers to expand and monetize energy management and other energy-focused offerings through consumer engagement, new business models, unique partnerships, and innovative technologies.

Smart Energy Summit features an in-person conference February 13-15 at the Omni Austin Hotel Downtown, with virtual sessions on June 15, August 17, and November 9. The summit agenda features leaders from utilities, state and national regulators, telecom and security companies, retailers, and OEMs. Follow the event on Twitter at @SmartEnergySmt and #SmartEnergy23. For information on speaking, sponsoring, or attending Smart Energy Summit, visit www.smartenergysmt.com.
 

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