This study, in cooperation with Hanley Wood and BUILDER Magazine, assesses the current state of smart home implementation among US builders of single-family and multifamily housing. This research focuses on value propositions for builders and buyers and delivers insights on the drivers and barriers, business models, technology strategies, procurement and production processes, sales and marketing, and value chain partnerships that will deliver smart home solutions into new construction.
Consumer interest in smart home products and services is driving innovation among leading home builders, who are crafting diverse strategies for leveraging smart home tech to enhance their brand, better serve lifestyle segments, and drive revenue. Device makers and service providers looking to partner with home builders need to better understand builders’ unique history with technology products, economics and business models, production, and procurement processes. Home builders themselves need to understand where their industry’s mindset is as a whole. Survey Topics
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