"pay TV" articles

According to Parks Associates research, 33% of U.K. broadband households subscribed to an OTT video service as of 3Q 2015. New OTT video market entrants, especially those with paid services, will have to provide unique value in order to make substantial gains. However, the demand for interesting content is strong enough that there are market opportunities for new OTT video players. Nearly 20% of U.K. broadband households have recently used a Netflix service, despite the free OTT catch-up...

Today, 59% of U.S. broadband households subscribe to an OTT video service. Two-thirds of broadband households own a connected entertainment device, and more than one-quarter own a streaming media player. 2015 saw key trends in the connected entertainment world, trends that will continue to affect the industry in 2016. As the new year progresses, players in the global market will face new opportunities and challenges. Parks Associates and Lynx Technology recently partnered...

According to a Reuters report published this week, Spain-based media giant Telefonica SA is considering the possible purchase of AT&T's Latin American assets. The assets include cable and satellite TV operations in Brazil, Colombia, Venezuela, Argentina, as well as several other counties that were part of AT&T's $49 billion acquisition of DIRECTV. According to Parks Associates research , over 1.6 billion households worldwide will subscribe to a pay-TV service by...

The Internet of Things (IoT) has expanded to influence every aspect of the broadband household and connected consumer. Connected CE and smart devices can leverage the IoT to offer new and innovative functionality, including data analytics and personalization, and create new business opportunities in connected entertainment and smart home solutions. Parks Associates analysts have identified several key disruptors that will influence multiple sectors of the connected home and IoT in...

Technology for securing content and preventing piracy falls into two categories: technologies that identify and allow tracking of content and technologies that restrict access to content. Digital fingerprinting, watermarking, conditional access, and digital rights management are all solutions to help secure content. Digital fingerprinting and watermarking technologies play a significant role in identifying copyrighted content that is being distributed or accessed illegally and...

The balance of power in broadband market share is set to change in the U.S. market. Thanks to continued consolidation among U.S. operators, the face of competition in the U.S. market is set to change substantially within the next year. After bidding for Bright House Networks, Charter Communications elected to purchase Time Warner Cable following its failed merger with market leader Comcast. This combined company will become the second largest broadband provider in the U.S. market. At...

Broadband services have become a critical communications utility and a core component in the growth of consumer technology products and services. Broadband has not only provided greater connectivity and interaction for consumers, it also opens the door to disruption across multiple industries, including communications, entertainment, and consumer electronics. Cancellation of broadband is rarer than switching of services, primarily because consumers come to rely on broadband for...

In recent decades, broadcast revenue (primarily from television) has become a much larger part of the revenue pie for professional sports teams, increasing team valuations and player salaries. The Dallas Cowboys were recently valued at $4 billion by Forbes, making the team the most valuable in U.S. professional sports. NFL teams as a whole were valued 38% higher by Forbes in 2015 than they were in 2014. The best lens to view the impact of player salaries is Major League Baseball, because...