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According to Parks Associates , 28% of U.S. internet households intend to purchase a wearable in the next few months, approximately 95% are willing to pay more for a wearable if it includes advanced health features, and two-thirds would pay more for a device that accurately measures blood pressure and shares that information with their doctor.   According to Kristen Hanich , Parks Associates ’ research director, consumers are most likely to pay more for wearables...

The video streaming market is super dynamic with all sorts of factors to consider. Check out some of Parks Associates' highlights from our research on the State of the OTT Market. Thank you for your great support of our research work! We welcome all comments and questions. We hope to see you at Future of Video soon! Parks Associates’ fifth annual Future of Video: OTT, Pay TV, and Digital Media , December 12-14 at the Marina del Rey Marriott, features industry leaders from...

23% of US households subscribe to nine or more OTT subscriptions Parks Associates has released its updated list of the top 10 US subscription over-the-top (OTT) video services, based on estimated numbers of subscribers through September 2022 from the firm’s OTT Video Market Tracker. The research firm reports that 83% of broadband households have at least one OTT service, with 23% adopting nine or more OTT subscriptions. Parks Associates notes that the Top 10 US Subscription...

23% of US households subscribe to nine or more OTT subscriptions Parks Associates has released its updated list of the top 10 US subscription over-the-top (OTT) video services , based on estimated numbers of subscribers through September 2022 from the firm’s OTT Video Market Tracker . The research firm reports that 83% of broadband households have at least one OTT service, with 23% adopting nine or more OTT subscriptions. Parks Associates notes the Top 10 US...

This is a contribution from Parks associates' CONNECTIONS, Smart Energy Summit and Connected Health Summit supporter IoT Global Network. Businesses in the industry 4.0 sector face unceasing demands to become faster, smarter, leaner, and more profitable. We’ve all heard of Smart Cities and Smart homes , but the fully automated and IoT-enabled Smart factory is also on the horizon. Indeed, it’s already possible today, says Darren Wall, freelance technology writer. The...

Cameras, whether doorbell or freestanding, are one of the fastest areas of innovation in home security. Companies are improving pixel quality, night vision, thermal vision, camera view, camera durability, battery life, and A.I. detecting capabilities. They are also adding new features to deter intruders or porch pirates. As this occurs, consumer demand increases. Parks Associate’s research finds cameras and video doorbells are the top two devices’ consumers add to their home...

International research firm addresses video disruption and shifts in device platforms at fifth annual Future of Video conference     Parks Associates’ fifth annual Future of Video: OTT, Pay TV, and Digital Media , December 12-14 at the Marina del Rey Marriott , features industry leaders from Sony, Xperi, VIZIO, Amazon, Sinclair Broadcast Group, Disney Streaming, Crackle Plus, Samsung TV Plus, and more. Future of Video sponsors include Adeia, FPT Software,...

EnergyHub, CPS Energy, and Austin Energy to keynote annual event focused on home energy management and the future of the grid   Parks Associates today announced the topics and keynote speakers for the 14th annual Smart Energy Summit: Engaging the Consumer , to be held February 13-15 in Austin, Texas, at the Omni Austin Downtown Hotel. The executive conference highlights Parks Associates’ consumer data and industry insights regarding the growth of the residential energy...