Blog articles from 01/2021

In a year unlike any other, CES 2021 similarly proceeded unlike any CES before it, with the virtual event bringing the show to arguably its broadest audience yet. One aspect of the show that remained similar to previous years was the high-profile prominence of the latest and greatest television announcements from CE industry leaders. In contrast to years past however, CES 2021 saw the traditional TV market leaders redoubling their efforts to differentiate their sets in the face of...

CES 2021 has wrapped, and this year’s show was unlike any CES events in the past due to the COVID-19 pandemic. Despite the lack of a traditional in-person trade show in Las Vegas, the virtual event showcased thousands of announcements from hundreds of companies. This year, with so many people spending so much time at home, the smart home category came into particular focus. Some of the biggest trends in the smart home space at CES this year were touchless devices, cleanliness and...

As COVID-19 continues to impact the shuttering of movie theaters and the changes within content windowing, device manufacturers have raced to deliver premium home entertainment experiences as a supplement to audiences that regularly attend theaters. An announcement at CES indicates that Sony is leveraging its smart TV technology to generate interest in legacy and recent theatrical titles and its new line of Bravia XR TVs.   At CES 2021, Sony unveiled Bravia Core, a...

The increasing number of connected devices, massive shift to remote work and education, and high demand for perfectly reliable streaming video services places unprecedented strain on home networks. At the same time, home service providers’ traditional bundles are in decline as more subscribers move to a stand-alone broadband bundle plus OTT video services. Don't miss Parks Associates' final CONNECTIONS Summit session,  Building the New Home Services Bundle ,  on...

Data privacy and security concerns are consistently among the top purchase barriers for those not owning smart home devices. Parks Associates will host the CONNECTIONS Summit  Privacy & Security: Protecting Consumers session on Thursday, January 14 from 3:45 p.m. - 4:30 p.m. CT. This session will be moderated by the firm's senior analyst, Patrice Samuels . In this session, industry experts Paula Al-Soufi, Director, Solution Offering, F-Secure , Aleem...

The CONNECTIONS Summit at CES is going online this year! Parks Associates' CONNECTIONS Summit at CES is an annual research and industry event and will be held on January 14, 2021. It features commentary, insight, and debate on consumer and industry trends, new business models and technologies, growth opportunities, and successful market strategies. Joshua Locke, Vice President of Essence USA and a speaker at the summit, discusses senior market solutions ahead of the event:...

Crossover between connected health and smart home tech is rapidly expanding, with many large players entering this space. A majority of consumers now find virtual care solutions that incorporate data from their connected health devices appealing. Entrance of tech giants will expand the market for wellness solutions at home and the data sources health players can use for telehealth and independent living services. Don't forget to register for Parks Associates' CONNECTIONS Summit at...

Parks Associates is holding the CONNECTIONS Summit at CES online on January 14. This  executive event features panel discussions on the smart home, Internet of Things ( IoT ), and connected entertainment, analyzing trends and implications for connected consumers and opportunities for companies to build new revenues and innovative business models. Ahead of the conference, we asked  Oz Yildirim, EVP & GM Americas Business Unit at Airties , to share his insights with...