Blog articles from 05/2022

  Historically, live sports programming has driven viewership and ratings for linear networks. Live sports programming continues to migrate online as more sports media rights become available. Numerous streaming providers continue to outbid one another for the coveted sports media rights. Sports consumers do not want to miss "water cooler" moments with their favorite sports teams. Live programming has been viewed by 78% of sports streaming subscribers. Even if news is...

Parks Associates continued its twenty-sixth annual CONNECTIONS™  conference with our in-person conference in Frisco, Texas on May 17-19. Amanda Forsyth, Director of Product Management at Cognitive Systems. Ahead of the conference, Amanda provided insights on how smart home products are evolving and consumer insights that will have an impact over the next few years. Amanda spoke on the panel, Health and Wellness Solutions: Expanding the Market, on May 19 at 1:00 PM CT which...

While the use of smart home devices and appliances is mostly among early adopters, many markets will inch closer to the early majority in the next few years. The integration of new technologies in consumers’ lives is forcing service providers and manufacturers to rethink technology solutions to meet the changing needs of the post-pandemic world. Convenience, comfort, and peace of mind remain the leading drivers of smart home device adoption. But, other factors influencing growth...

Parks Associates continues its twenty-sixth annual CONNECTIONS™ with our in-person conference in Frisco, Texas on May 17-19. Mitch Klein, Executive Director at Z-Wave Alliance will be featured on the panel, Bringing New Value: Growing Role of Smart Home Platforms, on May 18 at 8:30 AM CT which addresses how companies in this space can leverage platforms and industry standards to provide a reliable, interoperable ecosystem with a simplified user experience, delivering expanded value...

Parks Associates continues its twenty-sixth annual CONNECTIONS™ with our in-person conference in Frisco, Texas on May 17-19. Paul Williams, Chief Product Officer of Nice North America, will be the featured keynote speaker presenting on May 18 at 5 PM CT. He will be discussing the history of the smart home, and provide insights on what the future of this industry may look like. Prior to the session, Paul provided insights on industry developments and consumer insights that will have an...

A video service seeking to maximize its available market, reach, and related revenue potential needs to support a variety of device types and platforms. Beyond simple maximization of the available market, Parks Associates data suggests that broad multiplatform support is a necessity for video services in the current consumer video consumption climate. Our consumer data shows that 39% of broadband households watch video using all platforms: TVs and TV-connected devices, mobile devices,...

Professional monitoring operators leverage their strengths by being always-on and available to communicate with their user to demonstrate the value they add beyond traditional monitoring solutions. Connected devices in the home add new capabilities, particularly around monitoring services. Consumers continue to embrace connected devices and services in their homes, opening up new opportunities across different verticals: Energy Management Smart thermostats, along with...

Parks Associates continues its twenty-sixth annual CONNECTIONS™ with our in-person conference in Frisco, Texas on May 17-19. Joel Berntsen, Vice President of Strategy and Partnerships at Vutility, will be featured on the panel, Paradigm Shift: Smart Home and the Future of Energy , on May 18 at 10:15 AM CT, addressing how major changes in the energy landscape will shift how consumers manage their home energy in the future. Prior to the session, Joel provided insights on how...