Blog articles from 08/2018

AT&T has ambitions on transforming from a wireless and broadband provider to a “modern media company” and recently made a number of acquisitions towards this objective: The $84 billion buy of Time Warner gives them a wide array of content and strong portfolio of household names. Key among these are HBO with its 130 million subscribers and TNT, which is standard on most pay-TV bundles. The giant increased its content and digital advertising capabilities with the...

As the Parks Associates team gears up for our annual Connected Health Summit next week, we’re reviewing some of our latest research on trends in consumer health concerns.  One of the most striking trends is the rising level of consumers who report concern that stress and anxiety will cause their health to worsen. A stunning quarter of U.S. broadband households are “very concerned” (rating 6-7 on a 7-point scale) about stress and anxiety worsening their health. Said another way,...

Microsoft is reportedly planning to offer its Xbox One consoles in a bundled subscription service known as Xbox All Access. The service will include a subscription to Xbox Live Gold (Microsoft’s online gaming platform) and Xbox Game Pass (Microsoft’s service for subscription access to games), and either an Xbox One S or Xbox One X depending on the selected tier. Pricing with a two-year contract will be $21.99 per month ($527.76 total) for the Xbox One S package and $34.99 per month...

Prior to the 5th-annual Connected Health Summit, hosted by Parks Associates, Doug Wolfgram, Chief Technology Officer, CareSpan International, sat down with the firm's analyst team to discuss new cutting-edge innovations in the connected health market. Doug will participate on the Consumer Devices: Expanding into Healthcare Use Cases panel on Wednesday, August 29, at 10:45 AM. Panelists who will join him on this session include: Sam Ahn, Senior Manager for Healthcare,...

The growth in both traditional OTTs and virtual  MVPDs has been the story of 2018 so far in the digital media marketplace. It seems every day a new service is launching, a new company is entering the space, and a new option for content emerges for consumers. Luckily for content companies, consumers appear receptive to this trend and have responded with subscriptions. According to data from early 2018, Virtual MVPDs have seen the largest growth of any type of OTT service...

Prior to the 5th-annual Connected Health Summit, hosted by Parks Associates, Shawn Barry, VP, Strategic Sales, Alarm.com, sat down with the firm's analyst team to discuss solutions and innovations for connected living at home. Shawn will participate as a keynote speaker at the event. He will present  Smart Solutions for Connected Living at Home and in Communities on Wednesday, August 29, at 9:45 AM. What's new in 2018 that keeps you upbeat/optimistic about the connected...

Prior to the 5th-annual Connected Health Summit, hosted by Parks Associates, Andy Maloy, VP of Connected Health and VP of Business Development, Integron sat down with the firm's analyst team to discuss new cutting-edge innovations in the connected health market. Chris will participate on the on the expert panel, Data Analytics: Managing Consumer Health Data during the pre-conference research workshop: Independent Living and Wellness: A Growing Opportunity on Tuesday, August 28, at...

Prior to the 5th-annual Connected Health Summit, hosted by Parks Associates, Geoff Gross, Founder & CEO, Medical Guardian, sat down with the firm's analyst team to discuss new cutting-edge innovations in the connected health market. Geoff will participate on the expert panel, Trackers, Wearables, and Smart Watches: Next Stage in Health Tech , during the pre-conference research workshop: Independent Living and Wellness: A Growing Opportunity on Wednesday, August 28, at 4:15...