Digital Media II - Analyzing the evolution and impact of digital media across multiple platforms

by Mindi Sue Sternblitz-Rubenstein | Feb. 10, 2010

Digital Media II is a primary consumer survey measuring the adoption and use of existing platforms and gauges the market potential for future platforms including digital cameras, TVs, digital photo frames, and Blu-ray players.

Key Topics include the following:
- 3D TV
- The market potential for "slate" and tablet PCs
- Triggers for adoption, usage scenarios, and hardware configuration for emerging platforms
- Hardware configurations used for consuming Internet video on the TV
- Market interest in motion-controlled user interfaces
cloud media and digital locker services
- Prevailing digital media habits with PCs, MP3 players, mobile phones, game consoles, TVs, and other digital devices
- The demand for connected TVs and key video and non-video applications
- The digital media business models most likely to succeed
- The emerging websites and social networking destinations
- Online destinations for TV, PC, and mobile content
- New content sources and services

Parks Associates will survey over 2,000 U.S. broadband households. Additional countries will be added at client request.



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