Parks Associates announced the agenda for CONNECTIONS™ Europe: Monetizing Connectivity and User Experiences, which the international research firm will host on April 27, 2010, in Amsterdam.

CONNECTIONS™ Europe is the leading executive summit featuring European and international consumer research, top executives, and innovative companies in the digital living markets. The summit will examine business models and challenges related to digital media, including the potential of 3D video in the home, the role of value-added services in building ARPU, monetization of over-the-top content, and the challenge of pushing content to multiple connected CE, including smartphones and other mobile devices.

The preliminary agenda for CONNECTIONS™ Europe features the following sessions:
-- Bringing the Content
-- Extending the Video Experience to Multiple Screens
-- Controlling the Experience
-- Value-added Services & the Video Ecosystem
-- Mobile Video: The Cloud, the App Store & the Connected Home

CONNECTIONS™ Europe will feature Parks Associates’ expert consumer and industry research, with the company’s analysts presenting data from consumer research projects including All Eyes on Video, Consumer Decision Process, Residential Energy Management, and Digital Media Evolution.

Early sponsors for CONNECTIONS™ Europe, also members of Parks Associates’ Premier Program, include ActiveVideo Networks and PacketVideo. Visit www.parkspremier.com for more information on the Premier Program.