Parks Associates will moderate the session “Social Media, Brands and Target Markets: Capturing and Transforming Millions of Users in Communities and Conversation” at Digital Hollywood Spring 2011 on Thursday, May 5, Marina del Rey, California. Panelists include executives from StumbleUpon, R2integrated, Xiha, Mingle Media TV Network, Fan Appz, SpyderLynk and Badgeville.

Parks Associates forecasts by 2015, nearly 75 million U.S. households will have a connected TV and 245 million people will have a smartphone. With TV Everywhere reaching over 80% of the North American population by 2011, connected and mobile CE are creating vast opportunities to design cloud-based solutions that enable anytime/anywhere access for content and open new channels for marketers and companies to reach consumers. The online video advertising market will top $2.5 billion by 2015, according to Parks Associates.

What: “Social Media, Brands and Target Markets: Capturing and Transforming Millions of Users in Communities and Conversation”

When: Thursday, May 5, 12:50-2:00 P.M.

Where: The Ritz Carlton
4375 Admiralty Way
Marina del Rey, CA 90292 USA

Press Registration: http://www.digitalhollywood.info/pressregister.html

Interview: To request an interview or additional information, contact Holly Sprague at [email protected] or +1.720.987.6614.

To view upcoming events that Parks Associates is supporting or speaking at, visit: http://www.parksassociates.com/upcoming-industry-events

About Parks Associates

Parks Associates is an internationally recognized market research and consulting company specializing in emerging consumer technology products and services. Founded in 1986, Parks Associates creates research capital for companies ranging from Fortune 500 to small start-ups through market reports, primary studies, consumer research, custom research, workshops, executive conferences, and annual service subscriptions.

www.parksassociates.com
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