Government EMR Incentive Raises PHR Visibility and Promotes Usage

The U.S. government’s recent EMR (electronic medical records) incentive will trickle down to benefit personal health record (PHR) providers over the next few years, raising awareness among consumers and pushing total number of PHR users over 100 million by 2014, according to Electronic Health Records: Information Center of Connected Care.

This new industry report from international research firm Parks Associates notes that the $19 billion financial incentive from the U.S. federal government designed to promote EMR adoption includes a “meaningful use” requirement. PHR, though not fully spelled out, is implied in one of the requirements.

“Despite a slow start, the PHR market is poised to grow, thanks in large part to government incentives,” said Harry Wang, Director, Health and Mobile Product Research, Parks Associates. “Patient portal as a tethered PHR will experience the fastest expansion over the next few years because it will serve a dual purpose for physicians. PHR will serve as a patient communication tool and will also help them qualify for the incentive. Doctors will communicate the benefits of PHRs to consumers, resulting in rising awareness and more frequent usage.”

Parks Associates defines PHRs as software and applications designed to enable consumers to access and store personal health and wellness information for self-care or for sharing with doctors or designated recipients.

Electronic Health Records: Information Center of Connected Care analyzes adoption of EMR and PHR among providers and consumers and offers insights on usage models, government incentives, pilot programs, and technology trends. For more information, visit http://www.parksassociates.com or contact 972-490-1113 or [email protected].

About Parks Associates: Parks Associates, a woman-founded and certified business, is an internationally recognized market research and consulting company specializing in emerging consumer technology products and services. Founded in 1986, Parks Associates provides business intelligence and research services through its proprietary methodologies developed over decades, including quarterly surveys of 10,000 internet households.

The company's expertise crosses many industries: home security and smart home, streaming video, broadband and pay-TV services, digital media and platforms, gaming, Wi-Fi and home networks, connected health, support, consumer electronics, home control systems, energy management, and tech solutions for the multi-dwelling (MDU), small-to-medium business (SMB), and commercial building markets.

Each year, Parks Associates brings thousands of leaders together for its webinars and annual events. The firm hosts the annual executive research and strategy conferences CONNECTIONS™, Connected Health Summit, Smart Energy Summit, Smart Spaces, and Future of Video. https://www.parksassociates.com
 

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