Special Research Session

9:00 AM

Research Presentation by Parks Associates: The Future of OTT Video: Monetization Strategies - Texas Ballroom 456

Service providers are evaluating the changing economics as OTT services expand across markets. This research presentation examines the future growth of OTT services, the evolution of the business model, the emergence of operator-based OTT services, and the future success factors for OTT.

Brett Sappington, Director, Research, Parks Associates

Kevin Petersen

Senior Vice President – AT&T Digital Life

AT&T Services

Customers today are not looking to wireless carriers to simply make their services faster; they are looking to carriers and the technology provided to make their quality of life better. AT&T is investing heavily to ensure faster connections for customers, while also introducing new innovations such as Digital Life, a new all-digital, IP-based home security monitoring and automation platform. Digital Life will take customers from home security and monitoring to a new level of home automation that no one else has offered to date. Digital Life services will give users unparalleled control and security of their homes using any web-enabled device, PCs, tablets and smartphones, regardless of wireless carrier.

Innovations in Digital Content Delivery - Texas Ballroom 1

Consumers are becoming more accustomed to purchasing and using non-physical entertainment content, and traditional media companies are migrating towards online distribution channels. This panel examines threats and opportunities created by digital distribution and analyzes the implications for the industry.

SPEAKERS

Ade Adeosun, Senior Director, Digital Analytix, comScore, Inc.

Loren Shade, VP Marketing, Allegro Software

Paul Ranger, Sales and Marketing Director, NDS

Stuart Rosove, VP of Corporate and Online Marketing, Irdeto

Jason Thibeault, Senior Director, Solutions Marketing (Media and Entertainment), Limelight Networks

MODERATOR

Pietro Macchiarella, Research Analyst, Parks Associates

Building Interoperability among Home System Services and Devices - Texas Ballroom 2

For home systems and controls to achieve broad consumer adoption, they must be able to communicate across platforms to provide enhanced value propositions. This session examines efforts to simplify device installation and configuration in order to achieve interoperability between networks, including the use of common interfaces in the cloud.

SPEAKERS

Shane Dyer, President, Arrayent

David Foote, CTO, Hitachi Communication Technologies Americas

Sokwoo Rhee, CTO, Millennial Net representing IPSO Alliance

Bill Scheffler, Senior Director of North American Business Development, Z-Wave Alliance/Sigma Designs

Adam Tichelaar, Director, Connected Home Solutions & Program Management North America, Amdocs

MODERATOR

Tom Kerber, Director, Research, Home Controls & Energy, Parks Associates

Exemplifying Superior Customer Experiences - Texas Ballroom 3

Traditional approaches to “Customer Support” narrowly define the concept through the lens of troubleshooting or break-fix services with home computers, home networks, and peripherals. An emergent strategy is to consider technical support as one pillar in a total customer service experience. This session analyzes the elements that will define a superior customer experience, including seamless subscription/upgrade, provisioning, and configuration; one-stop answers to usability questions; advice for upgrades and add-ons; troubleshooting; and assistance at product end-of-life (such as recycling).

SPEAKERS

Sunil Gujral, Business Lead - Technical Solutions Group, Quatrro Global Services Pvt Ltd

Art Lancaster, CTO, Affinegy

Todd O’Brien, Services Marketing Director for North America Consumer, Dell

Jordan Socran, VP of Business Development, Radialpoint

Ted Werth, Chairman of the Board, Founder and Chief Strategy & Products Officer, PlumChoice

More Speakers TBA

MODERATOR

Kurt Scherf, Vice President & Principal Analyst, Parks Associates

Second Screen Services – Apps, Interactivity, and Advertising - Texas Ballroom 2

Automatic content recognition (ACR) and digital fingerprinting technologies are the next innovations in content discovery, social TV, and advertising. The ability to match and deliver ancillary content to viewers on a smartphone or tablet and personalize the user experience while they are watching TV creates tremendous opportunities and new revenue streams for content owners, service providers, and brand advertisers. This panel explores the market implications of deploying second-screen synchronization technology and the use cases to support future growth.

SPEAKERS

Dan Eakins, CEO, Zeitera

Tracy Geist, VP, Business Development, Civolution

Jerome Rota, Senior Vice President of Consumer Products and Services, PacketVideo

More Speakers TBA

MODERATOR

Heather Way, Research Analyst, Parks Associates

The Human TV Remote: Gesture and Voice Recognition - Texas Ballroom 3

As gesture and voice recognition technologies make their way into more CE products, implications for search and discovery, gaming, communications, commerce, and 3D TV could be significant. This panel discusses key technologies and trends, including the ramifications on consumer use and the rise of new applications.

SPEAKERS

Scott Burnett, Director, Global Consumer Electronics Industry, IBM

Chad Lucien, SVP, Sales & Marketing, Hillcrest Labs

Brian Lysak, Director - New Market Development, Nuance Communications

Ohad Shvueli, VP of Commercial Markets, PrimeSense

Ben Huang, Director of Worldwide Marketing, Interactive Entertainment Business, Microsoft Corporation

MODERATOR

Kurt Scherf, Vice President & Principal Analyst, Parks Associates

Emerging Value-added Services: Music, Gaming, and More - Texas Ballroom 1

The digitization of entertainment has created new opportunities in value-added services for all types of content. This panel discusses potential future disruptors and highlights opportunities for service and content providers.

SPEAKERS

David Adams, VP Corporate Development, Accedo

Brandon Brown, CEO, Zodiac Interactive

Jason Henderson, Product Manager, FiOS TV, Verizon

Ted May, Senior Vice President of Strategy and Business Affairs, Synacor

Ken Roulier, Deputy CTO, Broadband, Cable & Satellite Division, Amdocs

MODERATOR

Pietro Macchiarella, Research Analyst,  Parks Associates

The Media Cloud: Technology, Business, and the Consumer - Texas Ballroom 3
Session sponsored by F-Secure

Content is undergoing a shift from pure local storage to include the cloud. This session looks at the business models and use cases emerging from cloud media and digital locker services, including the factors that will entice consumers to shift from tangible media to formats based in the Internet.

SPEAKERS

Marc Beckwitt, VP, Strategic Partnerships, MediaNaviCo, a Technicolor Company

Dean Bolte, Managing Director, The Americas, Omnifone

Nick Chakalos, President, Catch Media

Steve Levine, Director of Solutions, Content Cloud Ecosystem, F-Secure

MODERATOR

Kurt Scherf, Vice President & Principal Analyst, Parks Associates

Delivering Superior 4G Experience to Mobile Consumers - Texas Ballroom 2

Capacity of mobile networks is under significant constraint as more consumers use smartphones and tablets. Despite the launch of 4G/LTE networks worldwide, operators still have to proactively manage capacity and optimize resources to ensure a superior end-user experience. This panel examines network management challenges, different solutions that operators have and can use, and how to convert challenges into business opportunities.

SPEAKERS

Jaime Burgoa, Senior Solutions Manager, Ericsson 

Viet Chu, Manager - Custom Design Engineering, Sprint Nextel

Mikko Disini, Director, Product Marketing, Bytemobile

Madan Jagernauth, VP, Marketing & Strategy, Mavenir

Joe Mocerino, Principal Solutions Architect, Packet Optical Networking, Fujitsu 

MODERATOR

Harry Wang, Director, Mobile and Health Research, Parks Associates

The Next Steps in TV Everywhere - Texas Ballroom 1

Multiscreen service offerings have emerged quickly, but the next two years will bear out their effectiveness as churn-reducing tools and engines for ARPU. This session examines the near future for TV Everywhere services and what obstacles must be overcome to reach their potential.

SPEAKERS

Tom Kennedy, Director, Global Business Development, Cisco

Maitreyi Krishnaswamy, Director, Video Services Product Development and Management, Verizon

Duncan Potter, CMO, Edgeware

Marty Roberts, Senior Vice President, Sales & Marketing, thePlatform, a Comcast subsidiary

Peter Taylor, Director, Programming, Dish Network

MODERATOR

Brett Sappington, Director, Research,  Parks Associates

Special Research Session

8:30 AM

Research Presentation by Parks Associates: The Rise of the App Platform in the Mobile and CE Markets - Texas Ballroom C

Unlike the tablet and smartphone markets, where Apple’s main competition is the Android operating system and applications platform, the connected consumer electronics market has many variants. This presentation examines the factors that will differentiate connected consumer electronics operating systems and applications platforms in the long term:

• How effectively they can grow their developer partners to bring applications to market in an efficient manner
• Ties between smart TV apps and those found on portable and mobile products such as tablets and smartphones
• Convincing premium content owners that their content will be used to create additional value

SPEAKERS

Kurt Scherf, Vice President & Principal Analyst, Parks Associates

Harry Wang, Director, Mobile and Health Research, Parks Associates

• Access & Entertainment Services
• Advertising
• Connected CE and Platforms
• Connected Home Systems & Services
• Digital Gaming

• Digital Health
• Digital Home Support Services
• Digital Media
• Home Energy Management

Mobile Innovations: Transforming Consumer Behavior - Texas Ballroom 1

Mobile hardware features, software applications, and access to mobile broadband have changed consumer behavior, freeing them to access personal, professional, and entertainment content anywhere, at any time. This presentation explores the next generation of consumer-facing mobile products and solutions that are likely to push end users to alter their everyday behavior, including how mobile connectivity challenges the status quo, disrupts established industries and increases consumer engagement.

SPEAKERS

Jason Collins, Vice President of Emerging Technology and Innovation, Alcatel-Lucent

Paul Coppinger, President and Co-Founder, Apriva

Asher Gendelman, VP Marketing, Zephyr Technology

David Moss, CTO & Co-Founder, People Power Company

Speakers TBA

MODERATOR

Jennifer Kent, Research Analyst, Parks Associates

Connected Consumer Electronics as the Set-top Box - Texas Ballroom 3

Pay-TV providers view their ability to deliver premium content such as live television channels and video-on-demand to connected consumer electronics (particularly smart TVs) as an opportunity to reduce costs by reducing the number of set-top boxes deployed per home. In addition, they believe this increases customer satisfaction by expanding the flexibility of viewing opportunities. This session examines the opportunities created in the connections between connected CE and provider-based services.

SPEAKERS

Peter Ansel, VP Business Development, Clearleap

Brian Henrichs, Chief Business Development Officer, Actiontec Electronics

Kurt Hoppe, Director of Smart TV Innovation and Alliances, LG Electronics

Maitreyi Krishnaswamy, Director, Video Services Product Development and Management, Verizon

Tom Williams, Vice President of Service Provider Marketing & Business Development, ARRIS

MODERATOR

Kurt Scherf, Vice President & Principal Analyst, Parks Associates

Industry Convergence and the Smarter Home Cloud - Texas Ballroom 2
Hosted and Sponsored by IBM

Devices are converging, connecting people to services and to each other for safety & security, energy management, health & well-being and overall convenience. As many companies work to tap into new services-based business models to enhance the customer experience, a cloud-based service delivery approach is emerging to allow quick development and delivery of services and capabilities.

This panel shares how IBM has enabled the connected home for customers of the consumer electronics, media & entertainment, healthcare, automotive, telecom and energy & utility industries and how companies can work together to leverage convergence and create new value.

SPEAKERS

Michael Clay, Channel Management & Partner Enablement, Verizon

Ted Connell, Senior Managing Consultant, IBM Global Business Services

Martin Kienzle, Research Relationship Manager, IBM

Eric Riddleberger, Vice President and Partner, IBM Global Business Services

Melissa Simpler, CEO, Affinegy

Robert Stepanian, CEO, Nexstep

Matt Swatsky, Engineering Manager, Lutron

MODERATOR

Scott Burnett, Director, Global Consumer Electronics Industry, IBM

Video Search and Discovery: Tools, Techniques, and Outcomes - Texas Ballroom 3

Video’s role is expanding to an interactive, converged, and personalized entertainment experience. The variety of choices for consumers in both video content and viewing devices presents challenges to service providers, consumer electronics manufacturers, and content owners. Chief questions for these stakeholders are how to deliver an engaging video discovery experience, inclusive of search and recommendations, while retaining brand relevance and boosting advertising potential. This panel discusses algorithms, the role of social networking, and techniques to increase viewer engagement and revenues.

SPEAKERS

Daren Gill, Chief Product Officer, Veveo, Inc.

Yosi Glick, Co-Founder & CEO, Jinni

David Larkin, CEO, Plexus Entertainment

Frank Sinton, CEO, MeFeedia

Michael Taylor, SVP, Business Development, ActiveVideo Networks

MODERATOR

Kurt Scherf, Vice President & Principal Analyst, Parks Associates

Personal Cloud - Path to Revenues - Texas Ballroom 1

Products and services have moved quickly to add cloud-based features, including solutions that allow consumers to store and access their personal content remotely. This session examines the growth of the personal cloud, identifies companies that will benefit the most from cloud offerings, and determines ways to make money in the cloud space.

SPEAKERS

Peter Chantel, Chief Financial Officer, SugarSync, Inc.

Conrad Herrmann, CTO & Co-Founder, Primadesk

Stuart Rench, CEO, ihiji

Speakers TBA

MODERATOR

Brett Sappington, Director, Research, Parks Associates

Advertising Everywhere – Connected Devices, Content, and Consumers - Texas Ballroom 2

The connected world of media services, distribution platforms, and advertising provides innovative ways to reach and interact with consumers and supports established and incremental revenue streams. Emerging platforms such as smart TVs as well as the growing advanced TV advertising market offer new methods to integrate media campaigns into digital consumer experiences. This panel examines the current state of advanced advertising and multiplatform video services.

SPEAKERS

Chris Allen, Senior Vice President/Director of Video Innovation, SMGx

Ed Haslam, Senior VP of Marketing, YuMe

Dean McCormick, VP of Advertising Solutions, BlackArrow 

Russ Schafer, Senior Director, Product Marketing, Yahoo! Connected TV and Desktop

Paul Woidke, SVP Strategy, Advanced Advertising, Nagra-OpenTV

MODERATOR

Heather Way, Research Analyst, Parks Associates

Special Research Session

4:30 PM

Research Presentation by Parks Associates: Defining Roles for Connected Consumer Electronics - Texas Ballroom C

Connected consumer electronics offer multiple features beyond serving as portals for on-demand online content. This presentation examines the evolution of bringing networked applications to consumer electronics products and which features will truly be game-changers:

• Voice and gesture recognition
• Second-screen interactivity
• Customizable apps stores
• Access to cloud media services
• Their role as a set-top box

SPEAKER

Kurt Scherf, Vice President & Principal Analyst, Parks Associates

Mike Ritter

Chief Marketing Officer, Consumer and Mass Business Markets

Verizon

While our lives are centered around the digital hearth of our connected homes, advanced intelligent network technologies, innovative apps and solutions, and the new connectable devices we love, are extending the digital way of life to the world beyond our front door. In his keynote presentation, Mr. Ritter will discuss Verizon’s vision for the Borderless Lifestyle, empowering consumers to easily and conveniently address what they care about, what they want or need to do – anytime they wish, anywhere they are. The borders separating life, work, and play, are blurring, but to our advantage.

Join research firm Parks Associates and consulting firm Waterstone Management Group for invitation-only cocktails and networking, including presentations on the emerging business models in the SMB tech services markets.

Special Research Session

9:00 AM

Research Presentation by Parks Associates: Managing the Connected Home - Security, Health, Monitoring, and Controls - Texas Ballroom C

This session examines the evolution of the home area network and how companies can design and market their unique use cases to capture consumer interest. Parks Associates presents areas of intersection for multiple channels, including security, monitoring, and controls, to create multiple, connected offerings.

SPEAKER

Tom Kerber, Director, Research, Home Controls & Energy, Parks Associates

Kristen Bowring

Senior Director, Platform Lead Home and Energy Management

Best Buy

The connected and smart home is rapidly becoming the reality that has been discussed for the last decade. The smartphone, tablet and applications have become accelerants to innovation and development. Rising energy cost and awareness have contributed to a new “energy literacy” among consumers. Everything in the home is going to want to talk to something or some device. This is complicated stuff and we need to drive simplicity, ease and emotional connection into this environment for all stakeholders, especially the consumer, to benefit.

We will offer some thoughts and perspectives on how and why it matters that we keep the customer at the center of this emerging market.