APR 27, 2011
Parks Associates to Present New Research on Products and Services for the Connected Consumer
Firm to host Analyst Roundtable at CONNECTIONS™
Analysts from international research firm Parks Associates will address key consumer and technology trends and present research during a special Analyst Roundtable at CONNECTIONS™: The Digital Living Conference and Showcase, June 28-30, Santa Clara. The roundtable "Cloud Media and the Connected Consumer" will be the first session on June 29, 8:15 a.m.
“Cloud media create changes across all markets in digital products and services, and Parks Associates will use this roundtable to discuss our latest consumer and industry research," said Stuart Sikes, President, Parks Associates. “Our analysts understand the trajectory of consumer demand and areas where companies, if they are to be successful, need better outreach."
By 2015, there will be almost 240 million unique online video viewers in the U.S., and the proliferation of connected and mobile CE will create multiple anytime/anywhere scenarios. Currently 39% percent of U.S. adults 18-24 find TV Everywhere extremely appealing, but less than 30% of U.S. broadband households find the digital locker an attractive alternative for music or video. CONNECTIONS™ focuses on the impact of the cloud on consumer markets, including communications, content, connected CE, and value-added services.
The analysts on the roundtable will discuss key topics for the connected home industries:
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Broadband value-added and video services
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Home networking technologies and applications
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Consumer demand and the business case for connected CE
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Mobile communications, broadband, and devices
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Multiplatform, advanced, and interactive advertising
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Consumer technical support services
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Home systems including health, energy, and monitoring
Participating Analysts
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Farhan Abid, Analyst
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Bill Ablondi, Director, Home Systems Research
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Laura Allen Phillips, Analyst
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Brett Sappington, Senior Analyst
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Kurt Scherf, VP, Principal Analyst
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Harry Wang, Director, Health & Mobile Product Research
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Heather Way, Analyst
Parks Associates is hosting three pre-event workshops, June 28, providing access to consumer research, market trends, and business developments.
Keynotes include Jon Cody, SVP, Digital Media, Fox Networks Group; David Grubb III, VP, Architecture & Strategy, Converged Experience, Motorola Mobility; and Glenn Lurie, President, Emerging Devices, Resale and Partnerships, AT&T Mobility and Consumer Markets.
CONNECTIONS™ Sponsors are Association Sponsor CEA®; Platinum Sponsors IBM and Technicolor; Gold Sponsors Affinegy, Allegro, HCL, and Rovi; Silver Sponsors AwoX; Hitachi; Independa; LEVEL Studios, a Rosetta Company; PacketVideo; and PlumChoice; and Bronze Sponsors AlertMe, iTOK.NET, mgMEDIA, RoxioNow, and Troppus, an EchoStar company.
CONNECTIONS™ sponsors will host a complimentary webcast "Consumer Cloud Products and Services" on May 11. For information about CONNECTIONS™, visit www.connectionsconference.com.
About CONNECTIONS™
Parks Associates' 27th annual CONNECTIONS™: The Premier Connected Home Conference features an in-person conference on May 23-25, 2023 and multiple virtual sessions hosted throughout 2023. The event focuses on the adoption of technology including smart home, security, connected health, energy, and home automation.
Bringing together more than 1,500 senior executives, CONNECTIONS™ provides networking opportunities combined with visionary keynotes and virtual sessions. The Parks Associates analyst team leads all conference sessions, which are focused on technology innovations, consumer adoption and trends, product and service forecasts, and the evaluation of new business strategies, partnerships, monetization opportunities, and value-added service design.
Throughout the event, sponsors offer demos during networking events, spotlighting new technology innovations and services for the entertainment, mobile, and smart home market segments.
CONNECTIONS™ 2023 features an in-person conference on May 23-25, 2023, with virtual sessions on March 2, July 20, and October 5. For more information, contact [email protected], call 972-490-1113, visit www.connectionsconference.com.
About Parks Associates: Parks Associates, a woman-founded and certified business, is an internationally recognized market research and consulting company specializing in emerging consumer technology products and services. Founded in 1986, Parks Associates provides business intelligence and research services through its proprietary methodologies developed over decades, including quarterly surveys of 10,000 internet households.
The company's expertise crosses many industries: home security and smart home, streaming video, broadband and pay-TV services, digital media and platforms, gaming, Wi-Fi and home networks, connected health, support, consumer electronics, home control systems, energy management, and tech solutions for the multi-dwelling (MDU), small-to-medium business (SMB), and commercial building markets.
Each year, Parks Associates brings thousands of leaders together for its webinars and annual events. The firm hosts the annual executive research and strategy conferences CONNECTIONS™, Connected Health Summit, Smart Energy Summit, Smart Spaces, and Future of Video. https://www.parksassociates.com
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