E-commerce Times

Parks Associates is bullish about patient-centered care because, simply put, the healthcare industry has nearly run out of time and options to rein in escalating healthcare costs. The patient-centered care is the best option on the table, and it is a truly bipartisan solution to a national problem.

Leaders in Healthcare Evolution

Healthcare providers and health insurers will lead this new phase. They have grown comfortable with a more proactive approach to patient care, ...read more

It is difficult to maintain a healthy lifestyle, and consumers, academics, companies, and the government are all aware of this fact. The Affordable Care Act carries many provisions to promote healthy behaviors, in many cases following initiatives already independently implemented by insurance companies. The difficulty is often implementing top-level policies that filter down successfully to the individual level.

Recent theories in behavioral change emphasize engagement, prov ...read more

Mobile network operators are investing enormous sums into their next-generation LTE networks out of necessity, and with the release of the iPhone 5, with 4G/LTE capability, operators are under even greater pressure to offer LTE services in order to stay competitive.

The success of these investments relies on carriers' ability to effectively monetize LTE, and mobile value-added services (VAS) represent one key opportunity to generate significant new revenue streams.

Mobil ...read more

Real-time bidding (RTB) will be a significant factor in fulfilling the promise of online digital advertising, which has been on the cusp of dramatic changes for many years.

RTB, as defined by Parks Associates, describes the automated process of buying and selling online display advertising in real time, and it incorporates enhanced solutions in targeting algorithms and data analytics in order to deliver better targeting, greater control and more granular campaigns.

Given ...read more

Internet video viewing accounted for about 8 percent of all video consumption on the TV at the end of 2011, Parks Associates' research found. New consumer viewing habits favor even greater adoption of online video as OTT service providers, Internet service providers, telcos, consumer electronics manufacturers and others compete for a share of this growing market.

Online video generally offers lower-priced alternatives to traditional pay-TV subscriptions, making such services ...read more

Close to 20 percent of all U.S. broadband households do not use any form of disc for their video viewing. However, the overall market for so-called cloud copies is still in its early stages, and consumers do not value cloud copies at the same level as physical media. Instead, they prefer cloud media offered at a small discount or as part of a package, bundled with a physical copy.

With every passing week, reports on box-office receipts come with the same anxiety as industry ...read more

NFC-enabled smartphones alone will represent a commerce opportunity of US$800 billion by 2015, predicted Parks Associates in a report released last year.

From the article, "PayPal Hits the Pavement With Mobile Payment System" by Erika Morphy

"Hopefully, they will come up with something innovative as they did with first Wii," Pietro Macchiarella, a research analyst at Parks Associates, told the E-Commerce Times. "Right now, the Wii is showing its age."

Among the qualities the new device must have, said Macchiarella, are innovation -- it's too late for catch-up now -- as well as user-friendly controls for non-core gamers and a good price.

From the article, “Nintendo's Got a New Little Wii in the Oven,” by Erik ...read more