Industry Press Releases

iQor, the only global managed services provider embedded in the flow between product, people and services, announced today that EVP and COO Gary Praznik will participate as a speaker at CONNECTIONS™ Summit at CES, hosted by Parks Associates. The presentation examines the importance of the user experience and support in the smart home, emerging business opportunities within the evolving smart home ecosystem, and the role of providers at the forefront of privacy.

From the pres ...read more

Brad Russell, Research Director at Parks Associates, a leading IoT research and consulting company observes, “While the IoT industry has many far-reaching goals for the use of data, astute manufacturers are working with IoT data experts such as Mnubo to find immediate, quantifiable value in leveraging device data to cut operational costs and optimize device performance.” Russell adds, “Consumers are warming to share data under the right circumstances: 40% of broadband households ...read more

According to Parks Associates' research, there are currently a little over three million users of personal emergency response products and services in the United States, mostly in older households.

"Cellular-equipped wearables in stylish form factors with health monitoring functionality have the potential of vastly increasing the appeal of PERS solutions not just for the senior population, but also for new markets such as outdoor athletes and individuals with potentially ser ...read more

“User experience defines the operator’s video services for consumers,” said Brett Sappington, senior director of research at Parks Associates. “Every pay-TV service and streaming video service is working to capture and maintain consumer attention in order to drive ongoing use and monetization. As a result, operators need a flexible platform that allows them to innovate rapidly and meet or surpass connected experiences offered elsewhere.”

From the press release "TiVo Introduc ...read more

According to a recent survey from Parks Associates, the leader in smart home industry research, approximately 50% of consumers in U.S. broadband households report problems with setting up a smart home device. Parks Associates research also reveals that with access to on-demand in-home setup assistance, 28% of broadband households are inclined to purchase smart devices.

From the press release "Quorvo HelloTech Brings Tech Support Home for the Holidays to Ensure Stress-Free Sm ...read more

“We’re at an exciting point in the Smart Home where the broader consumer market is embracing mainstream connected products; 26% of consumers own a smart home device according to our new research,” said Tom Kerber, Director of IoT Strategy at Parks Associates. “To be competitive in a market where consumers will rely on these devices for years to come, companies must take a long-term view, aligning with technologies that will enable innovation and interoperability, and continue to ...read more

"To reach 1 million subscribers is an important benchmark for any OTT video service, but to go from zero to 1 million subscribers so quickly is quite an achievement," said Brett Sappington, Senior Director of Research, Parks Associates.

From the article "DIRECTV NOW Has 1 Million Reasons to Celebrate 1 Year of Service."

According to Parks Associates, nearly a million smart door locks will be sold in 2017 and they are forecasted to grow at a compound annual growth rate of 15.5% to 1.7 million units by 2021.

"Smart door locks are among some of the most strongly adopted smart home devices with eight percent of U.S. broadband households reporting ownership in 2017," says Brad Russell, Research Director, Parks Associates. "Smart door locks not only serve the recognized home security use case but ...read more