Home Toys News

This new industry report from international research firm Parks Associates notes that the $19 billion financial incentive from the U.S. federal government designed to promote EMR adoption includes a “meaningful use” requirement. PHR, though not fully spelled out, is implied in one of the requirements.

“Despite a slow start, the PHR market is poised to grow, thanks in large part to government incentives,” said Harry Wang, Director, Health and Mobile Product Research, Parks As ...read more

This new report from international research firm Parks Associates features a survey of U.S. advertising and media executives and found this group optimistic about 2010 ad spending as well as the long-term impact of advanced advertising formats. A majority would pay a premium for addressable TV ads, with almost 40% willing to pay upwards of 20% more over traditional TV ads.

“As digital media consumption increases, advertisers are incorporating emerging advertising platforms i ...read more

Parks Associates today announced the agenda for CONNECTIONS™ Europe: Monetizing Connectivity and User Experiences, which the international research firm will host on April 27, 2010, in Amsterdam.

“The annual sales/installations of connected CE in Europe will exceed 80 million by 2014,” said Kurt Scherf, vice president, principal analyst, Parks Associates. “These connected set-tops, Blu-ray players, and TVs will open new avenues for digital media, and at CONNECTIONS™ Europe, ...read more

Despite the growing amount of video available online, less than 8% of U.S. broadband households are considering canceling their pay-TV services in favor of online video, according to Parks Associates’ All Eyes on Video.

These results from All Eyes on Video are in line with previous Parks Associates studies, which do not show an appreciable likelihood of subscriber churn in favor of online video services. A 2008 study reported 11% of U.S. broadband households were considering ...read more

Parks Associates’ latest study Customer Support in the Digital Home: Europe finds European households vary significantly in their preferences for PC tech support, indicating the market for support providers could be much more diverse and competitive in Europe than in the U.S.

“There are significant opportunities for companies from varied backgrounds – including retailers, service providers, PC OEMs, CE manufacturers, and independent support providers – to start building mark ...read more

International research firm Parks Associates will host the fourth-annual CONNECTIONS™ Summit at CES, 9:00 a.m. – 5:00 p.m. on Thursday, January 7, 2010 in Room S225 in the South Hall of the Las Vegas Convention Center. Parks Associates will then host a networking reception from 6:00-8:00 p.m.

CONNECTIONS™ Summit: Monetizing Connectivity in the Home will include interactive panels featuring research presentations from Parks Associates analysts and more than 20 industry execut ...read more

Parks Associates market analysts will present new research and provide insight and commentary about new business strategies, new technologies, and consumer demand for connected CE and services at multiple speaking events during the 2010 International CES (Consumer Electronics Show).

Parks Associates will host the fourth-annual CONNECTIONS™ Summit: Monetizing Connectivity in the Home on January 7, the first day of CES. The analysts will also participate at Digital Media Insid ...read more

International research firm Parks Associates today announced executives from Austin Energy and the National Institute of Standards and Technology (NIST) will keynote the Smart Energy Summit: Engaging the Consumer. The two keynotes provide unique perspectives from business and governmental sides of the residential energy management (REM) industry, offering expert insight on successful deployment strategies and the impact of U.S. funding for smart grid projects.

“Recently, the ...read more