IPTV News

Over 50% of US broadband households now use paid over-the-top (OTT) video services, either subscription or transactional, according to research from Parks Associates. The firm, which also notes 37% of consumers 18-24 say online video is their most important video source, will discuss its consumer research and analysis for online video in the complimentary webcast “OTT Services: Moving from Sideline to Primetime,” Thursday, March 27, 1 p.m. CT (11 a.m. PT).

“Parks Associates ...read more

While attending Mobile World Congress this week, Parks Associates released mobile industry research showing roughly 29% of U.S. broadband users watch video on a mobile phone monthly, with the average user watching 1.7 hours of video on a mobile phone each week.

“Since 2008, revenues from voice services for the top-four U.S. mobile network operators (MNOs) have declined 6%, while data revenues have grown 129%,” explains Harry Wang, Director, Health & Mobile Product Research, ...read more

New research from Parks Associates shows mobile consumption of video is driving usage of TV apps, with 55% of U.S. smartphone owners and 61% of tablet owners using a TV-related app at least once a month. The research firm will address the growing influence of the app ecosystem at the 18th-annual CONNECTIONS: The Premier Connected Home Conference, May 13-15, 2014, in San Francisco, with keynotes from ARRIS, AT&T, iControl Networks, and Lowe’s.

“TV app usage is altering the us ...read more

New research from Parks Associates finds subscribers of OTT (over-the-top) services spend more per month renting and buying video downloads than the average household, which contributes to the success of Amazon’s business model of integrating transactional services with its Amazon Prime subscription service. Two-thirds of Amazon Prime Instant Video subscribers use Amazon transactional service. Parks Associates will address these changing issues in the smart home and entertainmen ...read more

New consumer research from Parks Associates finds 34% of Google Chromecast owners stream video content from Hulu to their TV set every day. The same research found 43% of Chromecast owners stream Netflix to their TV set on a daily basis, a feature heavily promoted during the device’s introduction. The finding underscores the desire by consumers to watch content on their preferred screen and the challenges of licensing content in the digital world.

“Chromecast is giving peopl ...read more

Annual sales of streaming connected TV devices will more than double by 2017, with the number of connected devices set to reach 330 million a year, new research says.

A new study by Parks Associates says that, in the US, the number of US broadband households with a streaming video media device, such as a Roku or Apple TV, has doubled in two years, to 14% penetration now.

The research, based on 10,000 US households in the first quarter this year, has found that Roku is th ...read more

In a second phase launch planned for this year, Samsung Smart TV viewers will be able to opt-in to shop directly from television programming and advertising while simultaneously viewing. In addition to completing transactions, this functionality will allow viewers to receive targeted offers or request additional information from programmers and advertisers, all via the remote control.

Research firm Parks Associates currently estimates that of the 136mn TV households in North ...read more

The only Latin American event for the connect entertainment ecosystem returns to Sao Paulo for 2013. TV Connect Latin America will provide an exclusive opportunity for forward thinking multiplatform TV players to join together. Co-located for the first time this year with Broadband Latin America, VSAT Latin America and Critical Communications Latin America the event will offer an unparalleled networking experience.

Analyse the strategic value of companion apps to the TV busi ...read more