Roku may position itself as a pure-play company selling an Internet TV device, in contrast to Apple Inc., which sells the Apple TV box and other electronics products, one person said. Roku also competes with game consoles and some TV makers providing Web access on sets. All are vying for the growing audience for online services such as Netflix Inc., including people who don’t want traditional pay TV.
The Roku player takes Internet videos, such as from Netflix and Amazon.com ...read more
The winnowing raises the stakes in the rivalry between iPad maker Apple; Samsung Electronics Co., which produces the Galaxy line of devices; and Amazon.com Inc., with its Kindle Fire tablets. Consumer polls by research firm Parks Associates show that iPads are the most sought-after gadget gift for the second straight holiday season, compared with televisions and laptops in previous years.
In total, tablet shipments are on pace to rise more than 54 percent this year to 221.3 ...read more
As the most-watched television network, CBS ranks ahead of Comcast Corp.’s NBC, Walt Disney Co.’s ABC and 21st Century Fox Inc.’s Fox.
Time Warner Cable, based in New York, has encouraged customers to sign up with Aereo Inc. to watch CBS. Aereo is a startup service, backed by billionaire Barry Diller, that sells access to the broadcast networks online for $8 a month. Aereo, which pays no retransmission fees to broadcasters, is currently being sued by CBS.
When a channel is dropped from a pay-TV service, 7 percent of subscribers end up switching providers, while 16 percent watch the lost channel online, according to a survey from Parks Associates, a market research firm based in Dallas. The survey, conducted in the third quarter of last year, looked at 2,500 households and asked residents what they did the last time they lost a channel in a fee dispute.
The dispute between the companies focused on retransmission fees, which ha ...read more
About 14 percent of smartphone and tablet owners used them to watch television in the past six months, according to a survey by researcher Parks Associates.
People ages 18 to 34 were more open to using mobile apps for entertainment, citing convenience as an attraction, while older consumers had little interest, the Dallas-based researcher found. Overall about 25 percent of survey respondents expressed interest in using apps.
Networks are introducing apps for smartphones ...read more
Tricia Parks, CEO, Parks Associates, presents today on the growing presence of IP-enabled solutions in the home management and security markets as part of her keynote address "Emerging Markets for IP Home Management" at CONNECTIONS(TM). New research from Parks Associates finds 5% of U.S. broadband households (representing more than 4 million households) report they are very likely to purchase a home security system within the next 12 months. A majority of these households report ...read more
International research firm Parks Associates invites media to attend the 17th-annual CONNECTIONS(TM): The Premier Connected Home Conference at CTIA, May 20-23, in the Venetian Hotel.
CONNECTIONS(TM), with keynotes from AT&T, Samsung, Starz, and Parks Associates, features interactive panel sessions focused on new roles for service providers and monetization strategies for connected devices, digital content, and value-added services.
From the article, "Parks Associates Inv ...read more
Keynotes at the upcoming CONNECTIONS(TM) conference will focus on IP home management and security services, smart devices and multiscreen experiences, and premier digital content for mobile devices, with presentations from Samsung, Starz, AT&T, and Parks Associates.
CONNECTIONS(TM), hosted by Parks Associates and co-located with CTIA on May 20-23 in Las Vegas, features consumer research and market strategies to monetize digital content, mobile applications and services, valu ...read more