"tablets" articles

Jennifer Kent , Research Analyst, Parks Associates will present on "Consumers and Their Mobile Devices: Data and Trends" on Wednesday, January 25th at 4 PM Eastern for the NARM Online Seminar Series. Mobile devices with anytime anywhere connectivity and powerful computing capabilities are increasingly reaching mainstream consumers. Smartphones and tablets are disrupting nearly every consumer-facing industry, including mature industries such as the pay-TV and video...

Consumer viewership of online video dramatically increased in the past few years, and this trend will continue in 2012. Nearly 70% of U.S. broadband households viewed online video on their PCs at least monthly in 2011, compared to 38% in 2006. Netflix recently announced that its members around the world viewed more than 2 billion hours of content in Q4 2011 alone. Consumers acquired an increasing number of platforms they can use to watch digital video. Throughout the course of 2012,...

You could get an inferiority complex about the televisions and appliances you own after attending this week's International Consumer Electronics Show. The way the industry's biggest names are tossing around the word "smart," you're left wondering whether any of the electronics gear you have has a high-enough IQ.Signs of the S-word in and around the Las Vegas Convention Center are everywhere: Panasonic trumpeting Smart Viera-branded televisions. Samsung proclaiming "The...

Having already established itself as the leading brand in e-readers, Amazon’s entrance into the adjacent tablet space will disrupt the market. Amazon’s competitive pricing, combined with its considerable media and application offerings, makes the Kindle Fire a serious tablet contender, likely to scoop up market share among bargain shoppers. After a 10-point drop from 2009 to 2010, consumers’ overall CE purchase intentions for the holiday season are on the rebound; our...

New user experiences and a variety of viewing devices are expanding video's role from to an interactive, converged, and personalized entertainment experience. The implications to service providers, consumer electronics manufacturers, and content owners are significant, raising new questions about brand erosion, advertising revenues, and consumer loyalty. The Data-driven Video Discovery Evolution examines the phenomenon of video fragmentation and evaluates how an effective search...

Sprint has replaced AT&T as the wireless provider to the City of Houston. Sprint’s win marks the first time a carrier other than AT&T has provided wireless service to the city in over 20 years. Sprint will supply cellphones, push-to-talk devices, emergency communications and data services for most city departments. The contract, estimated at $15 million over five years, calls for approximately 10,000 activations of wireless services and more than 6,000 devices. The...

The number of U.S. consumers planning to purchase a smart TV has nearly doubled in less than a year, according to new consumer research from Parks Associates. Parks Associates' Consumer Decision Process: Summer Update reports more than 10% of broadband households plan to purchase a smart TV in the second half of 2011, up from 6% in the first half. These households, representing 50% of the nearly one-fourth of U.S. broadband households planning to purchase a flat-panel TV, anticipate an...

Very strong debut of new Kindle line with impressive features (Touch) and price points (from $79 and up). Even more impressive is the Kindle Fire with a sweetspot price of $199—must have taken a lesson from HP’s fire sales of its Touchpad, but unlike HP, Amazon has deep-pocket and alternative revenue sources to compensate device margin. Prime looks like Amazon’s new differentiator to the CE world that focuses on content/media as value-add to consumers. Prime does come...