"broadband" articles

Parks Associates research shows that as of 2021, more than one-third of US broadband households are Cord-Cutters who previously subscribed to traditional pay-TV, equating to more than 38 million households. Less than one in 10 are Cord-Nevers who never subscribed to traditional TV, accounting for more than 6 million households. Though similar in their aversion to traditional pay-TV, these segments are very different. Cord-Cutters are more active than Cord-Nevers in consuming...

Parks Associates estimates over 111 million US households will have broadband internet access by year-end 2021. ISPs are on track to add 6M new subscriptions. Over the past decade, broadband adoption in the United States – here defined as internet subscription adoption to the home or individual, with faster than dial-up speeds – has grown steadily since 2015. Broadband households may have fixed-broadband service or may rely on mobile broadband, or a combination of the two....

Throughout 2020, the United States’ broadband coverage gap was recognized as a major issue impacting Americans’ safety, quality of life, and ability to participate in work and schooling. According to Parks Associates estimates: ·       22% of US households, or roughly 27M households, lack a fixed home internet subscription; ·       10% of US households, or almost 13M households, are mobile-only –...

This week was marked by a flurry of acquisition activity in the smart home segment that could have significant long-term repercussions. First, Spectrum Brands has agreed to sell their home and hardware improvement business for $4.3BN to ASSA ABLOY, a Swiss access solutions company. By selling, Spectrum Brands will focus on their remaining businesses: Home and Personal Care -- which includes Black & Decker, George Foreman, Global Pet Care, and Home & Garden. ASSA ABLOY, a...

A robust network is the foundation for modern living. This is as true for residents of multi-dwelling units (MDUs) like apartments, condominiums, and dormitories as it is for single-family residences. Building on advanced connectivity services, MDU property managers and owners can leverage the benefits of smart home devices and smart property solutions to drive revenue and increase net operating income. In collaboration with Cox Communities, Parks Associates’ new complimentary...

Parks Associates estimates that across the US, 15 million households are currently mobile-only – which means that household members have mobile data plans but do not have a home internet subscription. Of this 15 million, 12 million were at one point fixed broadband subscribers. That is, for one reason or another, they cancelled their home broadband service. Some of the most common reasons are included in the chart below:     2020 and its...

Parks Associates recently hosted its 15th annual CONNECTIONS TM Summit: Smart Home Growth Strategies . The conference took place virtually January 14, in cooperation with CES® 2021. This one-day event featured sessions on smart home technology and services, connected health, data privacy, value-added services, and home security. The opening session, Smart Home Platforms: Simplifying the Consumer Experience , featured an all-female panel, who discussed how their companies are...

Parks Associates recently released the Market Snapshot, Voice as a Lifeline and the Transformation of Home Telephony , which explores how home telephony is transforming in ways that provide renewed validation of legacy technologies even while new technologies accelerate adoption. The whitepaper, developed in partnership with DECT Forum , reports that North American and European telecommunications providers have seen a significant increase in home telephony beginning last year with the...