Amazon has continued to invest in its streaming service and smart devices as competition has begun to heat up. The company is the market leader in global smart-speaker shipments, according to market research firm Canalys, and it is neck-and-neck with Roku in streaming-media-player market share, research firm Parks Associates reported. Roku has grown rapidly in part by offering its own branded operating software for several TV brands.

From the article "Amazon to Launch Its Own TVs in Push to Cement Itself in Living Rooms" by Sebastian Herrera. 

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