Parks Associates today announced ARRIS, Cisco, TiVo, Microsoft, and Verizon will discuss revenue strategies and new video services in the special session "The Price of Victory: The Future for Video Services" during CONNECTIONS™, co-located with CTIA on May 20-23 in Las Vegas.

The international research firm reports 27% of U.S. broadband households regularly watch online TV shows and movies using a mobile phone or tablet, an increase from 14% at the end of 2011.

"Consumer video habits continue to shift to on-demand viewing and multiscreen use. For example, 44% of U.S. tablet owners increased their time spent watching video on this device over the past year," said Brett Sappington, director, research, Parks Associates. "The TV set is still the primary platform for video, but the television itself is changing, as over 50% of TV households will have a smart TV by 2017. At CONNECTIONS™, we will discuss the challenges facing pay-TV operators, including licensing and multidevice support, and analyze the best bets for the future of video services." 

CONNECTIONS™ focuses on innovative solutions for the connected consumer and leading strategies to monetize digital content, mobile applications and services, value-added services, connected consumer electronics, and home systems. The video session, moderated by Sappington, examines the growth of multiscreen services, the changing roles of ecosystem players, trends in CE and content services, partnership opportunities, and potential winners and losers in this market.

From the article, "ARRIS, Cisco, TiVo, Microsoft, and Verizon to discuss future of video & pay-TV services." 

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