For healthcare, that’s a $20 billion+ market over the next three years, according to Parks Associates. It’s such an inviting market that AARP and UnitedHealthcare launched The Longevity Network this week as a hub for digital health ideas targeted at the 50+ market in general. Suggested categories — which target Boomers now and in their coming years — include medication management, aging with vitality, vital-sign monitoring, care navigation, emergency detection and response, physical fitness, diet and nutrition, social engagement, and behavioral/emotional health.

From the article "Building on their lucky streak, Boomers can see digital health as their destiny" by Barry Levine.

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