Napster and co. will have to work much harder if they're to convince music buyers that subscription services are worth the money.

That's the conclusion of research conducted by market watcher Parks Associates. Its Global Digital Living survey reveals that only eight per cent of people who own MP3 players and possess an Internet connection are likely to use a music subscription service this year.

By contrast, around 40 per cent said they are likely to buy songs on a one-off basis.

"Consumers either do not fully grasp the value of a subscription 'all-you-can-eat' service, or they simply don't want it," said Parks research director John Barrett.

From the article "Buyers said to favour a la carte music in 2005," by Tony Smith.

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