Hulu had an added incentive to get on Chromecast as fast as possible: The device lets users “cast” web pages and video from a Chrome browser to a TV — including free Hulu.com videos, subverting the $8-per-month Hulu Plus subscription service.

About one-third of Chromecast early adopters use it daily to watch free Hulu shows on TV, according to a study by Parks Associates. That stat comes with a caveat: The firm surveyed only 148 Chromecast users (out of about 3,000 total broadband consumers in the study).

From the article, "Hulu Plus Hops on Board Google’s Chromecast" by Todd Spangler.

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