Tuesday, July 16, 2019
Industry Voices—Sappington: A new generation of data and its impact on traditional players
Among US broadband households, Parks Associates finds that 72% subscribe to at least one over-the-top (OTT) video service, while 46% subscribe to two or more OTT services. Further, 25% subscribe tothree or more OTT services. Traditional content and service brands have a hand in many of these offerings.
From the article "Industry Voices—Sappington: A new generation of data and its impact on traditional players" by Brett Sappington.
Next: Amazon Prime Video app arrives on Oculus Go VR headset
Previous: Deeper Dive—Hopefully, Quibi knows what it’s doing
Comments
Post a Comment