It is unclear whether consumers even know how fast their connection is supposed to be, and providers are often careful to note that promoted speeds aren't always attainable. "Consumers consider the advertised broadband speed only once—when they choose a particular operator and tier of service," says Brett L. Sappington, director of research for Parks Associates, a Dallas market-research firm.

From the article, Internet Providers Hit a Speed Trap, by Carl Bialik
 

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