Monday, November 28, 2011

Kindle family soars on Black Friday, but unit sales still elusive

Last week, research firm Parks Associates revealed results of a survey it conducted that found that 51 percent of U.S. consumers prefer the Kindle Fire to the iPad 2. However, in the same study, the company found that 62 percent of respondents who were "most likely to purchase a tablet by the end of the year" were planning to buy an iPad 2, compared to just 38 percent of consumers who said they would buy the Kindle Fire.

From the article, "Kindle family soars on Black Friday, but unit sales still elusive" by Don Reisinger

Next: Beyond the pink veneer
Previous: Comcast Expands into Home Security Biz

Comments

    Be the first to leave a comment.

Post a Comment

Have a comment? Login or create an account to start a discussion.

© 1998-2023 Parks Associates. All Rights Reserved.