By asserting that 40% of U.S. adults would be "willing to pay" for mobile health applications, valuing the market at $7.7 billion, PricewaterhouseCoopers has opened up a dialogue on Twitter, in blogs and even in the mainstream press on whether consumers would really open up their wallets and spend money on personal health information technology.

A growing array of other influential industry analysts are offering promising mobile health forecasts. For example:
Parks Associates projects the wireless home health monitoring market will reach $4.4 billion in 2013.
By asserting that 40% of U.S. adults would be "willing to pay" for mobile health applications, valuing the market at $7.7 billion, PricewaterhouseCoopers has opened up a dialogue on Twitter, in blogs and even in the mainstream press on whether consumers would really open up their wallets and spend money on personal health information technology.

From the article, "Mobile Health Forecasts Are Promising, but Who Will Buy?" by Jane Sarasohn-Kahn

Next: Report Says Connected Health Device Market Will Reach $8B by 2018

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