Wednesday, September 24, 2014

Most US homes stream content through games consoles

Parks Associates research shows that 46 per cent of US broadband households have a game console connected to the Internet and over one-quarter (28 per cent) use the connected gaming console as their primary connected CE device. Among these primary console users, roughly three-quarters use the gaming console to access non-gaming content online at least weekly, and nearly 40 per cent access such content for more than 10 hours per week.

“Gaming consoles are the most frequently used connected CE device because of their high adoption rates-of the broadband households that have only one connected CE device, nearly 60 per cent have a game console,” said Barbara Kraus, Director of Research, Parks Associates. “As the non-gaming capabilities of consoles have expanded, so too has the potential for consoles to become an entertainment platform for online content such as video, music, and apps.”

Two-thirds of US broadband households currently have at least one connected CE device. Smart TVs trail gaming consoles as the second most commonly used connected CE device. Twelve per cent of US broadband households with an Internet-connected CE use a streaming media player most frequently, and only 9 per cent use a connected Blu-ray player most frequently, according to Parks Associates’ Q1 2014 survey of 10,000 US broadband households.

From the article "Most US homes stream content through games consoles."

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