In Netflix’s Q4 2013 earnings announcement in January it first indicated that it planned to “embark on a substantial European expansion” later this year.

Roughly 50% to 60% of US households that use connected consumer electronics devices also now subscribe to Netflix, according to recent research by Parks Associates.

Netflix is reportedly set to launch in Australia next year.

From the article "Netflix confirms new European launches" by Andrew McDonald.

Next: Account sharing a ‘challenge’ for SVOD

Be the first to leave a comment.

Have a comment? Login or create an account to start a discussion.