Tuesday, November 18, 2014

Only one in 10 consumers claim to be familiar with smart home devices

The Internet of Things may be a hot topic in tech circles but it appears that it's not a popular topic of discussion in the average US household, yet.

A new white paper, Smart Home Ecosystem: IoT and Consumers — created and published jointly by the Consumer Electronics Association and Parks Associates — shows that when it comes to smart thermostats, smartphone-operated security systems and app-controlled lighting systems, US consumers are still very much in the dark.

Much of the data in the report comes from a survey of 10,000 heads of US broadband households; 62% of whom claimed to be unfamiliar with either smart home products or smart home services.

From the article "Only one in 10 consumers claim to be familiar with smart home devices."

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