Multiscreen viewing is possibly the biggest driver behind the trend towards virtualized video processing and the orchestration that goes with it. But it is not the only one. As Brett Sappington, Director of Research at Parks Associates (the market research and consulting firm), points out, “On-demand consumption is also important. On-demand services began to push operators to deliver video in a different way, but it was multiscreen video that really forced the issue.”

From the article "Orchestration Is The Tech-Wonder That Turns Software-Defined Video Into Cloud Agility" by John Moulding.

Next: The Impact Of Operations Transformation On Human Resources
Previous: Pay TV Operators Need To Be Ready For Anything, Thus The Focus On Agility And New Operations Models

Be the first to leave a comment.

Have a comment? Login or create an account to start a discussion.